Ecosystem-Led Growth: The power of your partner ecosystem

Bob Moore | 5 min

Ecosystem-Led Growth: The power of your partner ecosystem

ELG Insider Newsletters

ELG Insider Daily #699: The final ELG Insider Daily

ELG Insider Daily #699: The final ELG Insider Daily

Shawnie Hamer | 2 min

ELG Insider Daily #698: Chris Lavoie’s AI powered ELG playbook

ELG Insider Daily #698: Chris Lavoie’s AI powered ELG playbook

Andrea Vallejo | 4 min

ELG Insider Daily #697: Perfect attribution doesn’t exist

ELG Insider Daily #697: Perfect attribution doesn’t exist

Andrea Vallejo | 3 min

ELG Insider Daily #696: New win rate data is in!

ELG Insider Daily #696: New win rate data is in!

Andrea Vallejo | 4 min

ELG Insider Daily #695: Connected selling = connected customers

ELG Insider Daily #695: Connected selling = connected customers

Andrea Vallejo | 3 min

ELG Insider Daily #694: Ditch drag for drive

ELG Insider Daily #694: Ditch drag for drive

Andrea Vallejo | 3 min

ELG Insider Daily #693: Turn data into dollars

ELG Insider Daily #693: Turn data into dollars

Andrea Vallejo | 3 min

ELG Insider Daily #692: ELG isn’t just B2B

ELG Insider Daily #692: ELG isn’t just B2B

Andrea Vallejo | 3 min

ELG Insider Daily #691: Stop chasing revenue alone

ELG Insider Daily #691: Stop chasing revenue alone

Andrea Vallejo | 3 min

ELG Insider Daily #690: Build your partner ecosystem around customer needs first

ELG Insider Daily #690: Build your partner ecosystem around customer needs first

Evie Nagy | 3 min

ELG Insider Daily #689: Lean into your winning niche

ELG Insider Daily #689: Lean into your winning niche

Andrea Vallejo | 3 min

ELG Insider Daily #688: Keep your revenue engine running

ELG Insider Daily #688: Keep your revenue engine running

Andrea Vallejo | 3 min

ELG Insider Daily #687: The email inbox that ate my productivity 🎃

ELG Insider Daily #687: The email inbox that ate my productivity 🎃

Andrea Vallejo | 3 min

ELG Insider Daily #686: AI is a partner’s partner

ELG Insider Daily #686: AI is a partner’s partner

Andrea Vallejo | 3 min

ELG Insider Daily #685: 43% of buyers don’t want a rep…

ELG Insider Daily #685: 43% of buyers don’t want a rep…

Andrea Vallejo | 3 min

ELG Insider Daily #684: Your secret, not-so-secret data goldmine

ELG Insider Daily #684: Your secret, not-so-secret data goldmine

Evie Nagy | 3 min

ELG Insider Daily #683: How to put your buyer in the driver’s seat

ELG Insider Daily #683: How to put your buyer in the driver’s seat

Evie Nagy | 3 min

Insider Daily #682: Winning in the ELG era

Insider Daily #682: Winning in the ELG era

Evie Nagy | 3 min

ELG Insider Daily #681: The 5S framework is not just for marketing

ELG Insider Daily #681: The 5S framework is not just for marketing

Andrea Vallejo | 3 min

ELG Insider Daily #680: A lush forest of opportunity

ELG Insider Daily #680: A lush forest of opportunity

Andrea Vallejo | 4 min

ELG Insider #679: Build a revenue-driven partner ecosystem

ELG Insider #679: Build a revenue-driven partner ecosystem

Evie Nagy | 4 min

ELG Insider #678: The 4 +1 pillars that hold up your partner ecosystem

ELG Insider #678: The 4 +1 pillars that hold up your partner ecosystem

Evie Nagy | 3 min

ELG Insider #677: In business, context is everything

ELG Insider #677: In business, context is everything

Andrea Vallejo | 5 min

ELG Insider Daily #676: What it really means to scale

ELG Insider Daily #676: What it really means to scale

Andrea Vallejo | 3 min

ELG Insider Daily #675: Why Klaviyo and Shopify are in the ELG Hall of Fame

ELG Insider Daily #675: Why Klaviyo and Shopify are in the ELG Hall of Fame

Evie Nagy | 3 min

ELG Insider Daily #674: Help write the new GTM playbook

ELG Insider Daily #674: Help write the new GTM playbook

Evie Nagy | 3 min

ELG Insider Daily #673: I just want to sell, sell, sell

ELG Insider Daily #673: I just want to sell, sell, sell

Andrea Vallejo | 3 min

ELG Insider Daily #672: Reignite your sales spark

ELG Insider Daily #672: Reignite your sales spark

Andrea Vallejo | 3 min

ELG Insider Daily #671: 7 tactics to turn partnerships into pipeline

ELG Insider Daily #671: 7 tactics to turn partnerships into pipeline

Evie Nagy | 4 min

ELG Insider Daily #670: Trust the process

ELG Insider Daily #670: Trust the process

Evie Nagy | 4 min

ELG Insider Daily #669: The foundation of a $1B partnership program

ELG Insider Daily #669: The foundation of a $1B partnership program

Andrea Vallejo | 3 min

ELG Insider Daily #668: This is what great sales leaders are made of

ELG Insider Daily #668: This is what great sales leaders are made of

Andrea Vallejo | 3 min

ELG Insider Daily #667: When less is more in your partner ecosystem

ELG Insider Daily #667: When less is more in your partner ecosystem

Evie Nagy | 3 min

ELG Insider Daily #666: How much power do numbers really have?

ELG Insider Daily #666: How much power do numbers really have?

Evie Nagy | 4 min

ELG Insider Daily #665: Fix your GTM problem

ELG Insider Daily #665: Fix your GTM problem

Andrea Vallejo | 4 min

ELG Insider Daily #664: Meet the fresh new ELG Insider

ELG Insider Daily #664: Meet the fresh new ELG Insider

Andrea Vallejo | 4 min

ELG Insider Daily #663: Every GTM motion is a fact-finding mission

ELG Insider Daily #663: Every GTM motion is a fact-finding mission

Evie Nagy | 4 min

ELG Insider Daily #662: When your own GTM team is your ICP

ELG Insider Daily #662: When your own GTM team is your ICP

Evie Nagy | 3 min

ELG Insider #661: Step aside, spreadsheets

ELG Insider #661: Step aside, spreadsheets

Andrea Vallejo | 3 min

ELG Insider Daily #660: Decode your deal

ELG Insider Daily #660: Decode your deal

Andrea Vallejo | 4 min

ELG Insider #659: Master co-selling with a conductor mindset

ELG Insider #659: Master co-selling with a conductor mindset

Andrea Vallejo | 4 min

ELG Insider #658: The new high-performing seller

ELG Insider #658: The new high-performing seller

Andrea Vallejo | 4 min

ELG Insider #657: Who is the MVP of your GTM motion?

ELG Insider #657: Who is the MVP of your GTM motion?

Andrea Vallejo | 4 min

ELG Insider #656: Money, money, money, must be funny

ELG Insider #656: Money, money, money, must be funny

Andrea Vallejo | 4 min

ELG Insider #655: How to develop a top skill of the best sellers

ELG Insider #655: How to develop a top skill of the best sellers

Evie Nagy | 5 min

ELG Insider #654: What sets high-performing sales teams apart

ELG Insider #654: What sets high-performing sales teams apart

Evie Nagy | 6 min

ELG Insider #653: Curiosity killed the cat?

ELG Insider #653: Curiosity killed the cat?

Andrea Vallejo | 3 min

ELG Insider #652: Cheers to outreach success

ELG Insider #652: Cheers to outreach success

Andrea Vallejo | 4 min

ELG Insider Daily #651: Use this easy account mapping win for customer retention

ELG Insider Daily #651: Use this easy account mapping win for customer retention

Evie Nagy | 4 min

ELG Insider Daily #650: How to boost your Ecosystem-Led Customer Success wins

ELG Insider Daily #650: How to boost your Ecosystem-Led Customer Success wins

Evie Nagy | 5 min

ELG Insider Daily #649: ELG for and by marketers

ELG Insider Daily #649: ELG for and by marketers

Andrea Vallejo | 3 min

ELG Insider Daily #648: The Google + HubSpot story

ELG Insider Daily #648: The Google + HubSpot story

Andrea Vallejo | 4 min

ELG Insider Daily #647: Win deals by becoming a tech stack master

ELG Insider Daily #647: Win deals by becoming a tech stack master

Evie Nagy | 5 min

ELG Insider Daily #646: EQLs, the gifts that keep on giving

ELG Insider Daily #646: EQLs, the gifts that keep on giving

Evie Nagy | 4 min

ELG Insider Daily #645: Where is the AI in ELG?

ELG Insider Daily #645: Where is the AI in ELG?

Andrea Vallejo | 3 min

ELG Insider Daily #644: Three easy ELG plays

ELG Insider Daily #644: Three easy ELG plays

Andrea Vallejo | 3 min

ELG Insider Daily #643: 3 co-marketing plays to earn your buyers' trust

ELG Insider Daily #643: 3 co-marketing plays to earn your buyers' trust

Evie Nagy | 4 min

ELG Insider Daily #642: Make the money follow you

ELG Insider Daily #642: Make the money follow you

Evie Nagy | 3 min

ELG Insider Daily #641: Wait, do not marry your partner, do this instead!

ELG Insider Daily #641: Wait, do not marry your partner, do this instead!

Andrea Vallejo | 3 min

ELG Insider Daily #640: Do not let anybody ghost you

ELG Insider Daily #640: Do not let anybody ghost you

Andrea Vallejo | 4 min

ELG Insider Daily #639: Do not be an ordinary seller, instead do this!

ELG Insider Daily #639: Do not be an ordinary seller, instead do this!

Andrea Vallejo | 4 min

ELG Insider Daily #638: The secret to customer retention

ELG Insider Daily #638: The secret to customer retention

Andrea Vallejo | 4 min

ELG Insider Daily #637: How to lose your clients in 10 days

ELG Insider Daily #637: How to lose your clients in 10 days

Andrea Vallejo | 3 min

ELG Insider Daily #636: Speed up deals with this warm intro email template

ELG Insider Daily #636: Speed up deals with this warm intro email template

Evie Nagy | 3 min

ELG Insider Daily #635: How to Make the Right Noise at INBOUND

ELG Insider Daily #635: How to Make the Right Noise at INBOUND

Shawnie Hamer | 4 min

ELG Insider Daily #634: Amplify MEDDIC with ELG

ELG Insider Daily #634: Amplify MEDDIC with ELG

Shawnie Hamer | 3 min

ELG Insider Daily #633: The Ecosystem-Led Growth is coming from inside the house

ELG Insider Daily #633: The Ecosystem-Led Growth is coming from inside the house

Evie Nagy | 4 min

ELG Insider Daily #632: To win in sales, Always Be Collaborating

ELG Insider Daily #632: To win in sales, Always Be Collaborating

Andrea Vallejo | 4 min

ELG Insider Daily #631: How to turn frenemies into power partners

ELG Insider Daily #631: How to turn frenemies into power partners

Evie Nagy | 5 min

ELG Insider Daily #630: Give your prospects the gift of time

ELG Insider Daily #630: Give your prospects the gift of time

Evie Nagy | 5 min

ELG Insider Daily #629: Do not enter a strangers house

ELG Insider Daily #629: Do not enter a strangers house

Andrea Vallejo | 4 min

ELG Insider Daily #628: Boost integration adoption by knowing your customers tech stack

ELG Insider Daily #628: Boost integration adoption by knowing your customers tech stack

Andrea Vallejo | 4 min

ELG Insider Daily #627: 3 tips to master co-selling with partners

ELG Insider Daily #627: 3 tips to master co-selling with partners

Evie Nagy | 4 min

ELG Insider Daily #626: Shorten your enterprise sales cycles by 44%

ELG Insider Daily #626: Shorten your enterprise sales cycles by 44%

Andrea Vallejo | 3 min

ELG Insider Daily #625: The sales vet who turned an ecosystem into a revenue machine

ELG Insider Daily #625: The sales vet who turned an ecosystem into a revenue machine

Evie Nagy | 4 min

ELG Insider Daily #624: How to invite everyone to your ELG party

ELG Insider Daily #624: How to invite everyone to your ELG party

Evie Nagy | 4 min

ELG Insider Daily #623: Cold email is not dead, it is just not partner-led

ELG Insider Daily #623: Cold email is not dead, it is just not partner-led

Andrea Vallejo | 3 min

ELG Insider Daily #622: To the infinity and beyond of channel partners

ELG Insider Daily #622: To the infinity and beyond of channel partners

Andrea Vallejo | 3 min

ELG Insider Daily #621: Focus on market trends, not just on product demand

ELG Insider Daily #621: Focus on market trends, not just on product demand

Andrea Vallejo | 3 min

ELG Insider Daily #620: How Cloud GTM is Transforming Legacy Partnerships

ELG Insider Daily #620: How Cloud GTM is Transforming Legacy Partnerships

Shawnie Hamer | 2 min

ELG Insider Daily #619: The GTM Attribution Conundrum

ELG Insider Daily #619: The GTM Attribution Conundrum

Shawnie Hamer | 2 min

ELG Insider Daily #618: Get the Exclusive Story of the Crossbeam x Reveal Merger

ELG Insider Daily #618: Get the Exclusive Story of the Crossbeam x Reveal Merger

Shawnie Hamer | 3 min

ELG Insider Daily #617: The Darling of 2010s Marketing Died. Who Did It?

ELG Insider Daily #617: The Darling of 2010s Marketing Died. Who Did It?

Shawnie Hamer | 3 min

ELG Insider Daily #616: Rollworks' Crawl-Walk-Run Approach to Achieve Time To Value Faster

ELG Insider Daily #616: Rollworks' Crawl-Walk-Run Approach to Achieve Time To Value Faster

Micaela Richond | 2 min

ELG Insider Daily #615: Give Your Sales Team Ecosystem Intelligence

ELG Insider Daily #615: Give Your Sales Team Ecosystem Intelligence

Micaela Richond | 3 min

Nearbound Daily #614: BREAKING NEWS: Crossbeam and Reveal are Joining Forces

Nearbound Daily #614: BREAKING NEWS: Crossbeam and Reveal are Joining Forces

Shawnie Hamer | 2 min

Nearbound Daily #613: Reveal and Crossbeam Got Married—The Dawn of a New Era

Nearbound Daily #613: Reveal and Crossbeam Got Married—The Dawn of a New Era

Micaela Richond | 7 min

Nearbound Daily #611: How To Best Use Account Mapping At The Expand/Engage Phase of the Bowtie

Nearbound Daily #611: How To Best Use Account Mapping At The Expand/Engage Phase of the Bowtie

Ella Richmond | 3 min

Nearbound Weekend 06/22: Steal This Framework For Strategic Alliances

Nearbound Weekend 06/22: Steal This Framework For Strategic Alliances

Ella Richmond | 3 min

Nearbound Daily #610: Nelson Wang #1 Lesson Working With Resellers

Nearbound Daily #610: Nelson Wang #1 Lesson Working With Resellers

Ella Richmond | 3 min

Nearbound Daily #609: Five Ways To Create Nearbound Sales Champions

Nearbound Daily #609: Five Ways To Create Nearbound Sales Champions

Ella Richmond | 3 min

Nearbound Daily #608: Validate Your Partnerships Strategy with 'WOW' Moments

Nearbound Daily #608: Validate Your Partnerships Strategy with 'WOW' Moments

Ella Richmond | 3 min

Nearbound Daily #607: Find and Leverage Signals for Partnerships

Nearbound Daily #607: Find and Leverage Signals for Partnerships

Ella Richmond | 3 min

Nearbound Weekend 06/15: The Soul of Nearbound

Nearbound Weekend 06/15: The Soul of Nearbound

Ella Richmond | 3 min

Nearbound Daily #605: Are You Utilizing All Four Channels For Intros?

Nearbound Daily #605: Are You Utilizing All Four Channels For Intros?

Ella Richmond | 4 min

Nearbound Daily #604: The #1 Lesson Every Partner Leader Should Learn From Walmart's Sam Walton

Nearbound Daily #604: The #1 Lesson Every Partner Leader Should Learn From Walmart's Sam Walton

Ella Richmond | 4 min

Nearbound Daily #603: Steal This Play to Engage Customers With Partners

Nearbound Daily #603: Steal This Play to Engage Customers With Partners

Ella Richmond | 4 min

Nearbound Daily #602: We Can Do Better With Partner Onboarding

Nearbound Daily #602: We Can Do Better With Partner Onboarding

Ella Richmond | 3 min

Nearbound Daily #601: Doing Events The Nearbound Way

Nearbound Daily #601: Doing Events The Nearbound Way

Ella Richmond | 4 min

Nearbound Weekend 06/08: Use the ICE Framework to "Partner Pill" Every Department

Nearbound Weekend 06/08: Use the ICE Framework to "Partner Pill" Every Department

Ella Richmond | 3 min

Nearbound Daily #600: 5 Common Mistakes to Avoid When Starting Your Partner Program

Nearbound Daily #600: 5 Common Mistakes to Avoid When Starting Your Partner Program

Ella Richmond | 5 min

Nearbound Daily #599: Steal This Partnership Value Model

Nearbound Daily #599: Steal This Partnership Value Model

Ella Richmond | 5 min

Nearbound Daily #598: American Airlines' Recent Mistake Validates The Nearbound Era

Nearbound Daily #598: American Airlines' Recent Mistake Validates The Nearbound Era

Ella Richmond | 4 min

Nearbound Daily #597: Robert Cialdini On How To Influence Partners To Give You More

Nearbound Daily #597: Robert Cialdini On How To Influence Partners To Give You More

Ella Richmond | 4 min

Nearbound Daily #596: How to Apply For a Job Like a Pro

Nearbound Daily #596: How to Apply For a Job Like a Pro

Ella Richmond | 4 min

Nearbound Weekend 06/01: How to Solve B2B Marketing with Nearbound

Nearbound Weekend 06/01: How to Solve B2B Marketing with Nearbound

Ella Richmond | 4 min

Nearbound Daily #595: Step-By-Step Guide to Overlay Partners Into Your GTM Efforts

Nearbound Daily #595: Step-By-Step Guide to Overlay Partners Into Your GTM Efforts

Ella Richmond | 4 min

Nearbound Daily #594: The Nearbound Marketing Blueprint

Nearbound Daily #594: The Nearbound Marketing Blueprint

Ella Richmond | 4 min

Nearbound Daily #593: Partners Are Not Your Glorified BDRs

Nearbound Daily #593: Partners Are Not Your Glorified BDRs

Ella Richmond | 4 min

Nearbound Daily #592: Tap Into Partners To Help Close a Deal In The Final Stages.

Nearbound Daily #592: Tap Into Partners To Help Close a Deal In The Final Stages.

Ella Richmond | 5 min

Nearbound Daily #591: Great Partners Are Like Diamonds

Nearbound Daily #591: Great Partners Are Like Diamonds

Ella Richmond | 4 min

Nearbound Weekend 05/25: Network Effects are Everywhere in the Nearbound Era

Nearbound Weekend 05/25: Network Effects are Everywhere in the Nearbound Era

Ella Richmond | 3 min

Nearbound Daily #590: How to Expand Into New Markets Through Partners

Nearbound Daily #590: How to Expand Into New Markets Through Partners

Ella Richmond | 4 min

Nearbound Daily #589: Parkinson's Law for Partnerships

Nearbound Daily #589: Parkinson's Law for Partnerships

Ella Richmond | 3 min

Nearbound Daily #588: 💰 High Versus Low ROI Partnering

Nearbound Daily #588: 💰 High Versus Low ROI Partnering

Ella Richmond | 3 min

Nearbound Daily #587: How Top GTM Leaders Track Partner Impact

Nearbound Daily #587: How Top GTM Leaders Track Partner Impact

Ella Richmond | 4 min

Nearbound Daily #586: What To Do When You Can't Get CRO Approval

Nearbound Daily #586: What To Do When You Can't Get CRO Approval

Ella Richmond | 4 min

Nearbound Weekend 05/18: The Age of the Connected Customer

Nearbound Weekend 05/18: The Age of the Connected Customer

Shawnie Hamer | 2 min

Nearbound Daily #585: How to Wield Social Proof's Gravitational Pull with Partners

Nearbound Daily #585: How to Wield Social Proof's Gravitational Pull with Partners

Ella Richmond | 4 min

Nearbound Daily #584: How Sendcloud Increased New Leads Sourced By 80%

Nearbound Daily #584: How Sendcloud Increased New Leads Sourced By 80%

Ella Richmond | 4 min

Nearbound Daily #583: The Wise Partner Pro Avoids The Battle

Nearbound Daily #583: The Wise Partner Pro Avoids The Battle

Ella Richmond | 4 min

Nearbound Daily #582: Dear Stage 2

Nearbound Daily #582: Dear Stage 2

Ella Richmond | 4 min

Nearbound Daily #581: Partner Fleet Shares Their 9-Step Guide to Buy-In

Nearbound Daily #581: Partner Fleet Shares Their 9-Step Guide to Buy-In

Ella Richmond | 4 min

Nearbound Weekend 05/11: What Prisoner's Dilemma Teaches Us About Partnerships

Nearbound Weekend 05/11: What Prisoner's Dilemma Teaches Us About Partnerships

Alex Hernandez | 3 min

Nearbound Daily #580: How Fullstory Increased Their Renewal Rate by 14%

Nearbound Daily #580: How Fullstory Increased Their Renewal Rate by 14%

Ella Richmond | 4 min

Nearbound Daily #579: Metadata.io Kills Their CS Team (And Why It All Points To Nearbound)

Nearbound Daily #579: Metadata.io Kills Their CS Team (And Why It All Points To Nearbound)

Ella Richmond | 5 min

Nearbound Daily #578: Inside the Marketo x Drift Alliance (100+ Referrals in One Month)

Nearbound Daily #578: Inside the Marketo x Drift Alliance (100+ Referrals in One Month)

Ella Richmond | 4 min

Nearbound Daily #577: 💰 Content, The Currency of Engagement

Nearbound Daily #577: 💰 Content, The Currency of Engagement

Ella Richmond | 4 min

Nearbound Daily #576: Use This Nearbound Checklist Every Year, Quarter, Month, and Week

Nearbound Daily #576: Use This Nearbound Checklist Every Year, Quarter, Month, and Week

Ella Richmond | 5 min

Nearbound Weekend 04/27: My Key Takeaways from Goldenhour

Nearbound Weekend 04/27: My Key Takeaways from Goldenhour

Ella Richmond | 6 min

Nearbound Daily #575: Use This Simple Exercise To Understand Your Customer And Partner Better

Nearbound Daily #575: Use This Simple Exercise To Understand Your Customer And Partner Better

Ella Richmond | 5 min

Nearbound Daily #574: Steve Jobs On Buyer Preferences (And How It Relates to Nearbound)

Nearbound Daily #574: Steve Jobs On Buyer Preferences (And How It Relates to Nearbound)

Ella Richmond | 5 min

Nearbound Daily #573: Meet NearBOT, Your Handy Nearbound Assistant

Nearbound Daily #573: Meet NearBOT, Your Handy Nearbound Assistant

Ella Richmond | 6 min

Nearbound Daily #572: 360Insights Edition

Nearbound Daily #572: 360Insights Edition

Ella Richmond | 5 min

Nearbound Daily #571: Sapphire Ventures’ Guide to Building an Effective Partner Strategy Framework

Nearbound Daily #571: Sapphire Ventures’ Guide to Building an Effective Partner Strategy Framework

Ella Richmond | 5 min

Nearbound Weekend 04/27: What The Best GTM Leaders Are Talking About

Nearbound Weekend 04/27: What The Best GTM Leaders Are Talking About

Ella Richmond | 4 min

Nearbound Daily #570: Use Chris Lavoie's 2x2 Matrix To Prioritize Partners

Nearbound Daily #570: Use Chris Lavoie's 2x2 Matrix To Prioritize Partners

Ella Richmond | 4 min

Nearbound Daily #569: Bob Burg's Secret to Endless Referrals

Nearbound Daily #569: Bob Burg's Secret to Endless Referrals

Ella Richmond | 4 min

Nearbound Daily #568: Data Shows 354% Growth In Ecosystems-Related Jobs

Nearbound Daily #568: Data Shows 354% Growth In Ecosystems-Related Jobs

Ella Richmond | 5 min

Nearbound Daily #567: How Partner Pros Can Help Marketing Close the Content Gap

Nearbound Daily #567: How Partner Pros Can Help Marketing Close the Content Gap

Ella Richmond | 6 min

Nearbound Daily #566: How Partners Can Fuel The Entire Buyers' Journey

Nearbound Daily #566: How Partners Can Fuel The Entire Buyers' Journey

Ella Richmond | 4 min

Nearbound Weekend 04/20: How Commsor Took Over LinkedIn With 1.2 Million Impressions In Less Than 48 Hours (A Masterclass In Nearbound Marketing)

Nearbound Weekend 04/20: How Commsor Took Over LinkedIn With 1.2 Million Impressions In Less Than 48 Hours (A Masterclass In Nearbound Marketing)

Ella Richmond | 7 min

Nearbound Daily #565: Here's How To Do Co-Marketed Events Better Using Nearbound Data (Step-By-Step)

Nearbound Daily #565: Here's How To Do Co-Marketed Events Better Using Nearbound Data (Step-By-Step)

Ella Richmond | 6 min

Nearbound Daily #564: An Email Checklist to Make Better Impressions

Nearbound Daily #564: An Email Checklist to Make Better Impressions

Ella Richmond | 5 min

Nearbound Daily #563: Every Stat to Help You Prove the Value of Partnerships

Nearbound Daily #563: Every Stat to Help You Prove the Value of Partnerships

Ella Richmond | 5 min

Nearbound Daily #562: How Oneflow Saw a 190% Surge in HubSpot-related Opportunities

Nearbound Daily #562: How Oneflow Saw a 190% Surge in HubSpot-related Opportunities

Ella Richmond | 5 min

Nearbound Daily #561: Get The Respect of Your Sales Team in 60 Days (Resources)

Nearbound Daily #561: Get The Respect of Your Sales Team in 60 Days (Resources)

Ella Richmond | 7 min

Nearbound Weekend 04/13: The Only Way To Create A Nearbound Culture

Nearbound Weekend 04/13: The Only Way To Create A Nearbound Culture

Ella Richmond | 2 min

Nearbound Daily #560: How Pigment Increased Win Rates 5-10% with a Nearbound Overlay & Reveal

Nearbound Daily #560: How Pigment Increased Win Rates 5-10% with a Nearbound Overlay & Reveal

Ella Richmond | 5 min

Nearbound Daily #559: Clari's CEO Complete Guide To Run The Best Meetings

Nearbound Daily #559: Clari's CEO Complete Guide To Run The Best Meetings

Ella Richmond | 4 min

Nearbound Daily #558: How Apollo's Affiliate Program Saw A 576% Jump In Revenue

Nearbound Daily #558: How Apollo's Affiliate Program Saw A 576% Jump In Revenue

Ella Richmond | 4 min

Nearbound Daily #557: Alexis Petrichos' Quick Start Guide To SaaS Partnerships

Nearbound Daily #557: Alexis Petrichos' Quick Start Guide To SaaS Partnerships

Ella Richmond | 6 min

Nearbound Daily #556: The Circle-Back Play: How To Get Meetings With Top-Level Execs

Nearbound Daily #556: The Circle-Back Play: How To Get Meetings With Top-Level Execs

Ella Richmond | 4 min

Nearbound Weekend 04/06: Revenue Leaders (Want To) Believe In You

Nearbound Weekend 04/06: Revenue Leaders (Want To) Believe In You

Ella Richmond | 6 min

Nearbound Daily #555: The Back-A$$ward Way To Do Community

Nearbound Daily #555: The Back-A$$ward Way To Do Community

Ella Richmond | 5 min

Nearbound Daily #554: Inverta's Jessica Fewless On How to Fill Your Pipeline With Nearbound Leads

Nearbound Daily #554: Inverta's Jessica Fewless On How to Fill Your Pipeline With Nearbound Leads

Ella Richmond | 3 min

Nearbound Daily #553: The Convenient Age of SaaS Is Over

Nearbound Daily #553: The Convenient Age of SaaS Is Over

Ella Richmond | 4 min

Nearbound Daily #552: Good Morning, Ecosystem ☀️

Nearbound Daily #552: Good Morning, Ecosystem ☀️

Ella Richmond | 6 min

Nearbound Daily #551: Why Workday Is Expanding Its Partner Ecosystem

Nearbound Daily #551: Why Workday Is Expanding Its Partner Ecosystem

Ella Richmond | 4 min

Nearbound Daily #550: Three Reasons You Need PartnerOps This Year

Nearbound Daily #550: Three Reasons You Need PartnerOps This Year

Ella Richmond | 4 min

Nearbound Weekend 03/30: A letter to founders and execs from Jill Rowley

Nearbound Weekend 03/30: A letter to founders and execs from Jill Rowley

Ella Richmond | 2 min

Nearbound Daily #549: Atlassian's Missed Ecosystem Opportunity

Nearbound Daily #549: Atlassian's Missed Ecosystem Opportunity

Ella Richmond | 5 min

Nearbound Daily #548: Learn to Say No. It'll Save You

Nearbound Daily #548: Learn to Say No. It'll Save You

Ella Richmond | 4 min

Nearbound Daily #547: 6 Ways AI Can Help You Keep Up

Nearbound Daily #547: 6 Ways AI Can Help You Keep Up

Ella Richmond | 5 min

Nearbound Daily #546: 9 Creative Ways to Showcase Your Champions

Nearbound Daily #546: 9 Creative Ways to Showcase Your Champions

Ella Richmond | 4 min

Nearbound Weekend 03/23: Our Response to Chris Walker's Provocative LinkedIn Post

Nearbound Weekend 03/23: Our Response to Chris Walker's Provocative LinkedIn Post

Ella Richmond | 9 min

Nearbound Daily #545: 2024, The Year of Partnerships

Nearbound Daily #545: 2024, The Year of Partnerships

Ella Richmond | 4 min

Nearbound Daily #544: 🤐 6 Top Revenue Leaders Told Us What They Really Think About Partnerships

Nearbound Daily #544: 🤐 6 Top Revenue Leaders Told Us What They Really Think About Partnerships

Ella Richmond | 4 min

Nearbound Daily #543: 💼 Vogue Business Publishes More Proof We're In the 'Who Economy'

Nearbound Daily #543: 💼 Vogue Business Publishes More Proof We're In the 'Who Economy'

Ella Richmond | 5 min

Nearbound Daily #542: 🤐 Nelson Wang's Tested Method For Presenting to CxOs

Nearbound Daily #542: 🤐 Nelson Wang's Tested Method For Presenting to CxOs

Ella Richmond | 3 min

Nearbound Daily #541: 😱 Renewals Aren't Automatic...Here's What To Do About It

Nearbound Daily #541: 😱 Renewals Aren't Automatic...Here's What To Do About It

Andrea Vallejo | 4 min

Nearbound Weekend 03/16: Find Your Pot of Gold ☘️

Nearbound Weekend 03/16: Find Your Pot of Gold ☘️

ISAAC MOREHOUSE | 2 min

Nearbound Daily #540: $54 Billion In Revenue Analyzed 😱

Nearbound Daily #540: $54 Billion In Revenue Analyzed 😱

Ella Richmond | 4 min

Nearbound Daily #539: Your Secret Weapon 🤐

Nearbound Daily #539: Your Secret Weapon 🤐

Ella Richmond | 5 min

Nearbound Daily #537: The Rise of Nearbound Revenue Platforms with Canalys Experts

Nearbound Daily #537: The Rise of Nearbound Revenue Platforms with Canalys Experts

Andrea Vallejo | 6 min

Nearbound Daily #536: How to Win with Nearbound ABM

Nearbound Daily #536: How to Win with Nearbound ABM

Andrea Vallejo | 5 min

Nearbound Daily #535: Every Partner Has Favorites, Become One

Nearbound Daily #535: Every Partner Has Favorites, Become One

Ella Richmond | 4 min

Nearbound Daily #534: From Lack of Buy-In to All-In

Nearbound Daily #534: From Lack of Buy-In to All-In

Ella Richmond | 4 min

Nearbound Daily #533: Inside Story: HubSpot Wasn't Always Partner-Centric

Nearbound Daily #533: Inside Story: HubSpot Wasn't Always Partner-Centric

Ella Richmond | 4 min

Nearbound Daily #532: Partner Emails Done Right

Nearbound Daily #532: Partner Emails Done Right

Ella Richmond | 4 min

Nearbound Daily #531: Let’s Get to Know Your Buyer

Nearbound Daily #531: Let’s Get to Know Your Buyer

Andrea Vallejo | 5 min

Nearbound Weekend 03/02: Standing on the Shoulders of Giants

Nearbound Weekend 03/02: Standing on the Shoulders of Giants

Jared Fuller | 3 min

Nearbound Daily #530: What's the Big Deal with Nearbound Sales?

Nearbound Daily #530: What's the Big Deal with Nearbound Sales?

Andrea Vallejo | 5 min

Nearbound Daily #529: How Versus Who

Nearbound Daily #529: How Versus Who

Ella Richmond | 4 min

Nearbound Daily #528: Stop trying to force the market

Nearbound Daily #528: Stop trying to force the market

Shawnie Hamer | 5 min

Nearbound Daily #527: The Nearbound Book is LIVE!

Nearbound Daily #527: The Nearbound Book is LIVE!

Jared Fuller | 5 min

Nearbound Daily #526: You're the Guide to Your Customer's Promised Land

Nearbound Daily #526: You're the Guide to Your Customer's Promised Land

Ella Richmond | 6 min

Nearbound Weekend 02/24: When Reality Strikes

Nearbound Weekend 02/24: When Reality Strikes

ISAAC MOREHOUSE | 3 min

Nearbound Daily #525: What is my strategy?

Nearbound Daily #525: What is my strategy?

Ella Richmond | 4 min

Nearbound Daily #524: The Psychology of Partnering

Nearbound Daily #524: The Psychology of Partnering

Andrea Vallejo & Ella Richmond | 2 min

Nearbound Daily #523: How to Layer Partners Into Co-Marketing

Nearbound Daily #523: How to Layer Partners Into Co-Marketing

Ella Richmond | 5 min

Nearbound Daily #522: Why Widespread Distrust Should Matter to Partner Pros

Nearbound Daily #522: Why Widespread Distrust Should Matter to Partner Pros

Ella Richmond | 4 min

Nearbound Daily #521: How Everflow Optimized its Referral Engine

Nearbound Daily #521: How Everflow Optimized its Referral Engine

Ella Richmond | 3 min

Nearbound Weekend 02/17: Nearbound and The Rise of the Who Economy

Nearbound Weekend 02/17: Nearbound and The Rise of the Who Economy

ISAAC MOREHOUSE | 2 min

Nearbound Daily #520: 3-Minute Guide to Unleash the Power of Event-Led Growth

Nearbound Daily #520: 3-Minute Guide to Unleash the Power of Event-Led Growth

Andrea Vallejo & Ella Richmond | 3 min

Nearbound Daily #519: A Sneak Peek Into The FIRST Ever Nearbound Book

Nearbound Daily #519: A Sneak Peek Into The FIRST Ever Nearbound Book

Ella Richmond | 3 min

Nearbound Daily #518: How Jared Fuller Won a Sumo Alliance with HubSpot

Nearbound Daily #518: How Jared Fuller Won a Sumo Alliance with HubSpot

Ella Richmond | 4 min

Nearbound Daily #517: Use This Framework to Disqualify Partners

Nearbound Daily #517: Use This Framework to Disqualify Partners

Ella Richmond | 4 min

Nearbound Daily #516: How Dan O'Leary and the Box Team Use Nearbound Daily

Nearbound Daily #516: How Dan O'Leary and the Box Team Use Nearbound Daily

Ella Richmond | 4 min

Nearbound Weekend 02/10: Relationships and Revenue

Nearbound Weekend 02/10: Relationships and Revenue

ISAAC MOREHOUSE | 3 min

Nearbound Daily #515: Help Your Sellers Tap Into Nearbound Revenue

Nearbound Daily #515: Help Your Sellers Tap Into Nearbound Revenue

Andrea Vallejo | 4 min

Nearbound Daily #514: Step-By-Step Play for Running Multi-Partner Webinars

Nearbound Daily #514: Step-By-Step Play for Running Multi-Partner Webinars

Ella Richmond | 5 min

Nearbound Daily #513: How Agencies Want You To Partner With Them

Nearbound Daily #513: How Agencies Want You To Partner With Them

Ella Richmond | 2 min

Nearbound Daily #512: 3 Nearbound Plays for Personalized Gifting

Nearbound Daily #512: 3 Nearbound Plays for Personalized Gifting

Ella Richmond | 3 min

Nearbound Daily #511: How Negar Nikaeein Manages Partnership Chaos

Nearbound Daily #511: How Negar Nikaeein Manages Partnership Chaos

Ella Richmond | 3 min

Nearbound Weekend 02/03: A Partner Person's Most Detrimental BlindSpot

Nearbound Weekend 02/03: A Partner Person's Most Detrimental BlindSpot

ISAAC MOREHOUSE | 3 min

Nearbound Daily #510: Matt Dornfeld's Step-by-Step Guide for Building Partnership Executive Summaries

Nearbound Daily #510: Matt Dornfeld's Step-by-Step Guide for Building Partnership Executive Summaries

Ella Richmond | 3 min

Nearbound Daily #509: Jessie Shipman's Partner Enablement Advice

Nearbound Daily #509: Jessie Shipman's Partner Enablement Advice

Andrea Vallejo | 3 min

Nearbound Daily #508: The Simplest Success Equation + A New Partnerships Job Oppty

Nearbound Daily #508: The Simplest Success Equation + A New Partnerships Job Oppty

Ella Richmond | 3 min

Nearbound Daily #507: Unlocking Intelligence With Partners & AI

Nearbound Daily #507: Unlocking Intelligence With Partners & AI

Ella Richmond | 3 min

Nearbound Daily #506: Good Partner Managers Don't Do These Things

Nearbound Daily #506: Good Partner Managers Don't Do These Things

Ella Richmond | 3 min

Nearbound Weekend 01/27: Finally Explaining The Difference: Nearbound VS. Partnerships

Nearbound Weekend 01/27: Finally Explaining The Difference: Nearbound VS. Partnerships

ISAAC MOREHOUSE | 3 min

Nearbound Daily #505: Use this Checklist When You Roll Out Partnerships to Your Sales Teams

Nearbound Daily #505: Use this Checklist When You Roll Out Partnerships to Your Sales Teams

Ella Richmond | 4 min

Nearbound Daily #504: Use the Value Chain To Determine Your IPP

Nearbound Daily #504: Use the Value Chain To Determine Your IPP

Ella Richmond | 4 min

Nearbound Daily #503: How to Earn a Partnerships Mentor

Nearbound Daily #503: How to Earn a Partnerships Mentor

Ella Richmond | 3 min

Nearbound Daily #502: 6 Questions That'll Make Stakeholder Alignment Easier

Nearbound Daily #502: 6 Questions That'll Make Stakeholder Alignment Easier

Ella Richmond | 3 min

Nearbound Daily #501: Steal this Marketo Play: Simplify, Focus, Repeat

Nearbound Daily #501: Steal this Marketo Play: Simplify, Focus, Repeat

Ella Richmond | 3 min

Nearbound Weekend 01/20: How to Apply "Atomic Habits" to Your Partner Strategy

Nearbound Weekend 01/20: How to Apply "Atomic Habits" to Your Partner Strategy

Ella Richmond | 4 min

Nearbound Daily #500: How to Avoid Legal Hold-ups With Partner Contracts

Nearbound Daily #500: How to Avoid Legal Hold-ups With Partner Contracts

Ella Richmond | 3 min

Nearbound Daily #499: Takeover with Nelson Wang from Partner Principles

Nearbound Daily #499: Takeover with Nelson Wang from Partner Principles

Nelson Wang | 4 min

Nearbound Daily #498: Simon Bouchez's Open Letter to Partnerships from Sales

Nearbound Daily #498: Simon Bouchez's Open Letter to Partnerships from Sales

Ella Richmond | 2 min

Nearbound Daily #497: Use These Questions To Uncover Nearbound Marketing Opportunities

Nearbound Daily #497: Use These Questions To Uncover Nearbound Marketing Opportunities

Ella Richmond | 4 min

Nearbound Daily #496: Avoid 2 Common Buy-In Pitfalls

Nearbound Daily #496: Avoid 2 Common Buy-In Pitfalls

Ella Richmond | 3 min

Nearbound Weekend 01/13: Paul Graham On How Great Partnership Work Happens

Nearbound Weekend 01/13: Paul Graham On How Great Partnership Work Happens

Ella Richmond | 3 min

Nearbound Daily #495: How To Take Ecosystem Partners Out of A Channel Hole

Nearbound Daily #495: How To Take Ecosystem Partners Out of A Channel Hole

Ella Richmond | 4 min

Nearbound Daily #494: How to Bridge the Gap With Your Sellers

Nearbound Daily #494: How to Bridge the Gap With Your Sellers

Ella Richmond | 4 min

Nearbound Daily #493: Step-By-Step Guide to Winning Budget for Partner Tech

Nearbound Daily #493: Step-By-Step Guide to Winning Budget for Partner Tech

Ella Richmond | 5 min

Nearbound Daily #492: 3 Tips to Make Nearbound Work Internally

Nearbound Daily #492: 3 Tips to Make Nearbound Work Internally

Ella Richmond | 4 min

Nearbound Daily #491: Why Ecosystem Is An Endurance Sport

Nearbound Daily #491: Why Ecosystem Is An Endurance Sport

Ella Richmond | 5 min

Nearbound Weekend 01/06: 3 Trends I'm Watching in 2024

Nearbound Weekend 01/06: 3 Trends I'm Watching in 2024

ISAAC MOREHOUSE | 2 min

Nearbound Daily #490: Complete Guide to Nearbound Success in 2024

Nearbound Daily #490: Complete Guide to Nearbound Success in 2024

Ella Richmond | 3 min

Nearbound Daily #489: Nearbound Sales, Everything You Need To Know In 2024

Nearbound Daily #489: Nearbound Sales, Everything You Need To Know In 2024

Ella Richmond | 4 min

Nearbound Daily #488: Your 2024 Guide to Nearbound Marketing

Nearbound Daily #488: Your 2024 Guide to Nearbound Marketing

Ella Richmond | 3 min

Nearbound Daily #487: Complete Guide to Nearbound Product in 2024

Nearbound Daily #487: Complete Guide to Nearbound Product in 2024

Ella Richmond | 3 min

Nearbound Daily #486: Nearbound GTM — Everything You Need To Know For 2024

Nearbound Daily #486: Nearbound GTM — Everything You Need To Know For 2024

Ella Richmond | 5 min

Nearbound Weekend 12/30: Partner Pros are Sculpting History

Nearbound Weekend 12/30: Partner Pros are Sculpting History

Ella Richmond | 2 min

Nearbound Daily #485: How Zapier Scales Partner Success

Nearbound Daily #485: How Zapier Scales Partner Success

Ella Richmond | 4 min

Nearbound Daily #484: Enhance Your 2024 Events Strategy

Nearbound Daily #484: Enhance Your 2024 Events Strategy

Ella Richmond | 4 min

Nearbound Daily #483: The Art of Permissionless Partnering

Nearbound Daily #483: The Art of Permissionless Partnering

Ella Richmond | 4 min

Nearbound Daily #482: Your Path to Chief Partner Officer?!

Nearbound Daily #482: Your Path to Chief Partner Officer?!

Ella Richmond | 3 min

Nearbound Daily #481: 'Twas the Night Before a Partner Deal

Nearbound Daily #481: 'Twas the Night Before a Partner Deal

Ella Richmond | 2 min

Nearbound Weekend 12/23: It's a wonderful partner pro life

Nearbound Weekend 12/23: It's a wonderful partner pro life

Micaela Richmond | 3 min

Nearbound Daily #480: Unleash the Power of Your Ecosystem

Nearbound Daily #480: Unleash the Power of Your Ecosystem

Micaela Richmond | 2 min

Nearbound Daily #479: Pigment's Kobe Bryant Approach to Partnerships 🏀

Nearbound Daily #479: Pigment's Kobe Bryant Approach to Partnerships 🏀

Shawnie Hamer | 3 min

Nearbound Daily #478: How Splash got 3x pipeline from events

Nearbound Daily #478: How Splash got 3x pipeline from events

Shawnie Hamer | 4 min

Nearbound #477: Don't Get Blinded By The Shine 😵

Nearbound #477: Don't Get Blinded By The Shine 😵

Andrea Vallejo | 2 min

Nearbound Daily #476: How to Find the Right Rumble 👂

Nearbound Daily #476: How to Find the Right Rumble 👂

Micaela Richmond | 3 min

Nearbound Weekend 12/16: Do We Have A New Funnel? 🎀

Nearbound Weekend 12/16: Do We Have A New Funnel? 🎀

Shawnie Hamer | 5 min

Nearbound Daily #475: Co-sell, Co-keep, Co-grow

Nearbound Daily #475: Co-sell, Co-keep, Co-grow

Shawnie Hamer | 2 min

Nearbound Daily #474: Nearbound, Allbound, Glory-bound 🙌

Nearbound Daily #474: Nearbound, Allbound, Glory-bound 🙌

Shawnie Hamer | 4 min

Nearbound Daily #473: How To Do Integrations Right

Nearbound Daily #473: How To Do Integrations Right

Shawnie Hamer | 3 min

Nearbound Daily #472: Buyers Aren't Customers: How to Tap Into Both

Nearbound Daily #472: Buyers Aren't Customers: How to Tap Into Both

Ella Richmond | 3 min

Nearbound Daily #471: Uncover Your Shadow Partner Program

Nearbound Daily #471: Uncover Your Shadow Partner Program

Ella Richmond | 3 min

Nearbound Weekend 12/09: Fruit Ninja Influencer Drives 600k in Revenue

Nearbound Weekend 12/09: Fruit Ninja Influencer Drives 600k in Revenue

Ella Richmond | 5 min

Nearbound Daily #470: Yes, It Really Is That Easy

Nearbound Daily #470: Yes, It Really Is That Easy

Shawnie Hamer | 2 min

Nearbound Daily #469: No BS Guide to Revenue 💰

Nearbound Daily #469: No BS Guide to Revenue 💰

Micaela Richmond | 4 min

Nearbound Daily #468: Some triggering advice from Jason Lemkin 🤐

Nearbound Daily #468: Some triggering advice from Jason Lemkin 🤐

Micaela Richmond | 3 min

Nearbound Daily #467: Overcome partnerships negativity

Nearbound Daily #467: Overcome partnerships negativity

Micaela Richmond | 3 min

Nearbound Daily #466: Ecosystem revenue times infinite 💰

Nearbound Daily #466: Ecosystem revenue times infinite 💰

Shawnie Hamer | 3 min

Nearbound Weekend 12/02: Nearbound synergy 👩‍🔬

Nearbound Weekend 12/02: Nearbound synergy 👩‍🔬

Micaela Richmond | 1 min

Nearbound Daily #465: How to pick a partner strategy

Nearbound Daily #465: How to pick a partner strategy

Micaela Richmond | 2 min

Nearbound Daily #464: Pitch nearbound on easy-mode 🎮

Nearbound Daily #464: Pitch nearbound on easy-mode 🎮

Micaela Richmond | 3 min

Nearbound Daily #463: ⚡ Dave Gerhardt's nearbound marketing strategy

Nearbound Daily #463: ⚡ Dave Gerhardt's nearbound marketing strategy

Micaela Richmond | 3 min

Nearbound Daily #462: 🌪️ Walmart's attempt to counteract the infocalypse

Nearbound Daily #462: 🌪️ Walmart's attempt to counteract the infocalypse

Micaela Richmond | 4 min

Nearbound Daily #461: The CRO: B2B's master code breaker 🕵️

Nearbound Daily #461: The CRO: B2B's master code breaker 🕵️

Micaela Richmond | 3 min

Nearbound Weekend 11/25: Matthew McConaughey's nearbound advice

Nearbound Weekend 11/25: Matthew McConaughey's nearbound advice

Micaela Richmond | 2 min

Nearbound Daily #460: New partner-Led Growth research 📈

Nearbound Daily #460: New partner-Led Growth research 📈

Micaela Richmond | 3 min

Nearbound Daily #459: People, not companies, win in 2023 👈

Nearbound Daily #459: People, not companies, win in 2023 👈

Micaela Richmond | 3 min

Nearbound Daily #458: An email for mavericks 💥

Nearbound Daily #458: An email for mavericks 💥

Micaela Richmond | 3 min

Nearbound Daily #457: How this HubSpot partner taps into intel at scale 🏗️

Nearbound Daily #457: How this HubSpot partner taps into intel at scale 🏗️

Micaela Richmond | 2 min

Nearbound Daily #456: Why the outreach memo matters

Nearbound Daily #456: Why the outreach memo matters

Micaela Richmond | 2 min

Nearbound Weekend 11/18: A BIG thank you 🙏

Nearbound Weekend 11/18: A BIG thank you 🙏

Multiple Authors | 1 min

Nearbound Daily #455: Why "happy" customers aren't enough 👀

Nearbound Daily #455: Why "happy" customers aren't enough 👀

Micaela Richmond | 3 min

Nearbound Daily #454: Why your GTM determines co-sell strategy 💪

Nearbound Daily #454: Why your GTM determines co-sell strategy 💪

Micaela Richmond | 2 min

Nearbound Daily #453: TrustRadius on how buyers think and purchase 💰

Nearbound Daily #453: TrustRadius on how buyers think and purchase 💰

Shawnie Hamer | 3 min

Nearbound Daily #452: Revealing HubSpot's ecosystem opportunity 🏆

Nearbound Daily #452: Revealing HubSpot's ecosystem opportunity 🏆

Shawnie Hamer | 3 min

Nearbound Daily #451: How Databox builds faster, with higher margins 📈

Nearbound Daily #451: How Databox builds faster, with higher margins 📈

Micaela Richmond | 3 min

Nearbound Weekend 11/11: Good language produces results

Nearbound Weekend 11/11: Good language produces results

ISAAC MOREHOUSE | 2 min

Nearbound Daily #450: 📹 Must-watch Summit recordings

Nearbound Daily #450: 📹 Must-watch Summit recordings

Micaela Richmond | 2 min

Nearbound Daily #449: 🏆 Your golden ticket to president's club

Nearbound Daily #449: 🏆 Your golden ticket to president's club

Micaela Richmond | 3 min

Nearbound Daily #448: 👊 A never-before-seen lineup of top marketers

Nearbound Daily #448: 👊 A never-before-seen lineup of top marketers

Micaela Richmond | 3 min

Nearbound Daily #447: 😏 Double-trouble at the Nearbound Summit

Nearbound Daily #447: 😏 Double-trouble at the Nearbound Summit

Micaela Richmond | 3 min

Nearbound Daily #446: ⚡ Get the most outta nearbound startup day

Nearbound Daily #446: ⚡ Get the most outta nearbound startup day

Micaela Richmond | 2 min

Nearbound Daily #445: The Summit keynote breakdown 😎

Nearbound Daily #445: The Summit keynote breakdown 😎

Micaela Richmond | 3 min

Nearbound Daily #444: Nearbounders, mount up! 🤠

Nearbound Daily #444: Nearbounders, mount up! 🤠

Micaela Richmond | 3 min

Nearbound Daily #443: How to resurrect direct 💀

Nearbound Daily #443: How to resurrect direct 💀

Micaela Richmond | 3 min

Nearbound Daily #442: From spooky to inspiring 👻

Nearbound Daily #442: From spooky to inspiring 👻

Micaela Richmond | 4 min

Nearbound Daily #441: It's the FINAL countdown ⌛

Nearbound Daily #441: It's the FINAL countdown ⌛

Shawnie Hamer | 3 min

Nearbound Weekend 10/28: Building nearbound brick-by-brick ⚒️

Nearbound Weekend 10/28: Building nearbound brick-by-brick ⚒️

Shawnie Hamer | 2 min

Nearbound Daily #440: All aboard the influence train 🚂

Nearbound Daily #440: All aboard the influence train 🚂

Shawnie Hamer | 5 min

Nearbound Daily #439: The rise of the machines 🤖

Nearbound Daily #439: The rise of the machines 🤖

Shawnie Hamer | 5 min

Nearbound Daily #438: What Amazon's new feature means 😱

Nearbound Daily #438: What Amazon's new feature means 😱

Shawnie Hamer | 4 min

Nearbound Daily #437: Be a partner-worthy company 👊

Nearbound Daily #437: Be a partner-worthy company 👊

Shawnie Hamer | 3 min

Nearbound Daily #436: What Einstein teaches us about the market 👨‍🔬

Nearbound Daily #436: What Einstein teaches us about the market 👨‍🔬

Micaela Richmond | 4 min

Nearbound Weekend 10/21: It's time to show up to the partnerships moment ⏰

Nearbound Weekend 10/21: It's time to show up to the partnerships moment ⏰

Shawnie Hamer | 2 min

Nearbound Daily #434: The path to trust is paved with good connections 🤝

Nearbound Daily #434: The path to trust is paved with good connections 🤝

Shawnie Hamer | 4 min

Nearbound Daily #433: Don't let your platform go to 💩

Nearbound Daily #433: Don't let your platform go to 💩

Shawnie Hamer | 4 min

Nearbound Daily #432: What penguins, inbound, & outbound have in common 🐧

Nearbound Daily #432: What penguins, inbound, & outbound have in common 🐧

Shawnie Hamer | 4 min

Nearbound Daily #431: Another valuable lesson from HubSpot ✴️

Nearbound Daily #431: Another valuable lesson from HubSpot ✴️

Shawnie Hamer | 5 min

Nearbound Daily #430: The doctor is in 👩‍⚕️

Nearbound Daily #430: The doctor is in 👩‍⚕️

Micaela Richmond | 3 min

Nearbound Daily #429: Weaving a nearbound fabric 🌐

Nearbound Daily #429: Weaving a nearbound fabric 🌐

Shawnie Hamer | 2 min

Nearbound Daily #428: Always factor in the humanity 💞

Nearbound Daily #428: Always factor in the humanity 💞

Shawnie Hamer | 4 min

Nearbound Daily #427: Products & platforms in the nearbound era 👨‍💻

Nearbound Daily #427: Products & platforms in the nearbound era 👨‍💻

Micaela Richmond | 3 min

Nearbound Daily #426: The state of startups is grim ☠️

Nearbound Daily #426: The state of startups is grim ☠️

Micaela Richmond | 4 min

Nearbound Daily #425: Mathematician or not, nearbound math is easy 🔢

Nearbound Daily #425: Mathematician or not, nearbound math is easy 🔢

Micaela Richmond | 2 min

Nearbound Weekend 10/07: To the ones who see things differently

Nearbound Weekend 10/07: To the ones who see things differently

ISAAC MOREHOUSE | 2 min

Nearbound Daily #424: Beyoncé, the platform genius? 🤔

Nearbound Daily #424: Beyoncé, the platform genius? 🤔

Micaela Richmond | 2 min

Nearbound Daily #423: Siri, play "Wide Awake" by Katy Perry 🎶

Nearbound Daily #423: Siri, play "Wide Awake" by Katy Perry 🎶

Micaela Richmond | 3 min

Nearbound Daily #422: How to build in an ecosystem like a pro 🏆

Nearbound Daily #422: How to build in an ecosystem like a pro 🏆

Micaela Richmond | 3 min

Nearbound Daily #421: Grow better, together 💪

Nearbound Daily #421: Grow better, together 💪

Micaela Richmond | 3 min

Nearbound Weekend 09/30: How to use nearbound to position your company in market

Nearbound Weekend 09/30: How to use nearbound to position your company in market

Micaela Richmond | 2 min

Nearbound Daily #420: Sangram Vajre on the undeniable shift in GTM

Nearbound Daily #420: Sangram Vajre on the undeniable shift in GTM

Micaela Richmond | 2 min

Nearbound Daily #419: What got you here won't get you there

Nearbound Daily #419: What got you here won't get you there

Micaela Richmond | 3 min

Nearbound Daily #418: Study shows trust in influencers has grown

Nearbound Daily #418: Study shows trust in influencers has grown

Micaela Richmond | 2 min

Nearbound Daily #417: This company killed its website

Nearbound Daily #417: This company killed its website

Micaela Richmond | 2 min

Nearbound Daily #416: Who knew IPP was controversial?!

Nearbound Daily #416: Who knew IPP was controversial?!

Multiple Authors | 3 min

Nearbound Weekend 09/23: Momentum like I’ve never seen in my career

Nearbound Weekend 09/23: Momentum like I’ve never seen in my career

ISAAC MOREHOUSE | 1 min

Nearbound Daily #415: Microsoft and Facebook +$100M alliance

Nearbound Daily #415: Microsoft and Facebook +$100M alliance

Micaela Richmond | 2 min

Nearbound Daily #414: Build a more competitive GTM

Nearbound Daily #414: Build a more competitive GTM

Micaela Richmond | 2 min

Nearbound Daily #413: Rand Fishkin and nearbound

Nearbound Daily #413: Rand Fishkin and nearbound

Micaela Richmond | 3 min

Nearbound Daily #412: Revisiting co-sell

Nearbound Daily #412: Revisiting co-sell

Micaela Richmond | 2 min

Nearbound Daily #411: WARNING this email contains trigger words for partner pros

Nearbound Daily #411: WARNING this email contains trigger words for partner pros

Multiple Authors | 2 min

Nearbound Weekend 09/16: The nearbound mindset

Nearbound Weekend 09/16: The nearbound mindset

Micaela Richmond | 1 min

Nearbound Daily #149: AI just killed SEO

Nearbound Daily #149: AI just killed SEO

Micaela Richmond | 2 min

Nearbound Daily #148: Life or death in the 'who' economy

Nearbound Daily #148: Life or death in the 'who' economy

Micaela Richmond | 2 min

Nearbound Daily #147: 87% of gen Z wants nearbound surround

Nearbound Daily #147: 87% of gen Z wants nearbound surround

Multiple Authors | 2 min

Nearbound Daily #146: The state of co-selling

Nearbound Daily #146: The state of co-selling

Multiple Authors | 2 min

Nearbound Daily #145: Another win for partnerships: Shopify x Buy With Prime

Nearbound Daily #145: Another win for partnerships: Shopify x Buy With Prime

Multiple Contributors | 3 min

Nearbound Daily #144: Jill Rowley becomes nearbound.com Chief Evangelist

Nearbound Daily #144: Jill Rowley becomes nearbound.com Chief Evangelist

Shawnie Hamer | 3 min

Nearbound Daily #143: Filling the internet with blah

Nearbound Daily #143: Filling the internet with blah

Multiple Contributors | 3 min

Nearbound Daily #142: Evangelize individuals

Nearbound Daily #142: Evangelize individuals

Shawnie Hamer | 2 min

Nearbound Daily #141: PartnerHacker is now nearbound.com

Nearbound Daily #141: PartnerHacker is now nearbound.com

ISAAC MOREHOUSE & Jared Fuller | 3 min

Nearbound Daily #140: What The Hustle said about partnerships

Nearbound Daily #140: What The Hustle said about partnerships

Multiple Contributors | 2 min

Nearbound Daily #139: Defeat Sauron with your partners

Nearbound Daily #139: Defeat Sauron with your partners

Multiple Contributors | 3 min

Nearbound Daily #138: How Barbie hijacked the world

Nearbound Daily #138: How Barbie hijacked the world

Multiple Contributors | 2 min

Nearbound Weekend 08/26: The best renewable resource in all of SaaS

Nearbound Weekend 08/26: The best renewable resource in all of SaaS

Micaela Richond | 2 min

Nearbound Daily #137: 3 trends & the future of partnerships

Nearbound Daily #137: 3 trends & the future of partnerships

Micaela Richmond | 2 min

Nearbound Daily #136: How to get intel from partners

Nearbound Daily #136: How to get intel from partners

Jared Fuller | 2 min

Nearbound Daily #135: Microsoft’s $6.5 trillion partner ecosystem opportunity

Nearbound Daily #135: Microsoft’s $6.5 trillion partner ecosystem opportunity

Multiple Contributors | 2 min

Nearbound Daily #134: The instant scalability myth

Nearbound Daily #134: The instant scalability myth

Micaela Richmond | 3 min

Nearbound Daily #133: The long way home

Nearbound Daily #133: The long way home

Multiple Contributors | 2 min

Nearbound Weekend 08/19: The only way out is nearbound

Nearbound Weekend 08/19: The only way out is nearbound

ISAAC MOREHOUSE | 1 min

Nearbound Daily #132: The first giver wins

Nearbound Daily #132: The first giver wins

Multiple Contributors | 1 min

Nearbound Daily #131: It's not just about your product

Nearbound Daily #131: It's not just about your product

Multiple Contributors | 2 min

Nearbound Daily #130: Time to tap into the 3 I's

Nearbound Daily #130: Time to tap into the 3 I's

Multiple Contributors | 2 min

Nearbound Daily #129: Experiment with partnerships

Nearbound Daily #129: Experiment with partnerships

Multiple Contributors | 2 min

Nearbound Daily #128: The way we buy has changed

Nearbound Daily #128: The way we buy has changed

Multiple Contributors | 2 min

Nearbound Weekend 08/12: Break out of the silo

Nearbound Weekend 08/12: Break out of the silo

ISAAC MOREHOUSE | 1 min

Nearbound Daily #127: Time to get some W's

Nearbound Daily #127: Time to get some W's

Aaron Olson | 2 min

Nearbound Daily #126: B2B SOS

Nearbound Daily #126: B2B SOS

Aaron Olson | 1 min

Nearbound Daily #125: The partnerships advantage

Nearbound Daily #125: The partnerships advantage

Multiple Contributors | 1 min

Nearbound Daily #124: The 80/20 principle still stands

Nearbound Daily #124: The 80/20 principle still stands

Multiple Contributors | 1 min

Nearbound Daily #123: It doesn't have to be this hard

Nearbound Daily #123: It doesn't have to be this hard

Multiple Contributors | 2 min

Nearbound Weekend 08/05: Partnering is the #1 path to exit

Nearbound Weekend 08/05: Partnering is the #1 path to exit

Jared Fuller | 2 min

Nearbound Daily #122: Fuel your partner engine

Nearbound Daily #122: Fuel your partner engine

Multiple Contributors | 2 min

Nearbound Daily #121: Take the partnerships journey

Nearbound Daily #121: Take the partnerships journey

Multiple Contributors | 2 min

Nearbound Daily #120: Trust the process

Nearbound Daily #120: Trust the process

Multiple Contributors | 2 min

Nearbound Daily #119: Don't complicate partnerships

Nearbound Daily #119: Don't complicate partnerships

Jessie Shipman | 1 min

Nearbound Daily #118: Work with leadership

Nearbound Daily #118: Work with leadership

Multiple Contributors | 2 min

Nearbound Weekend 07/29: Problem aware, solution wary

Nearbound Weekend 07/29: Problem aware, solution wary

Scott Leese | 2 min

Nearbound Daily #117: Start tracking impact

Nearbound Daily #117: Start tracking impact

Multiple Contributors | 2 min

Nearbound Daily #116: All games get gamed

Nearbound Daily #116: All games get gamed

Multiple Contributors | 2 min

Nearbound Daily #115: Stop pretending everything is OK

Nearbound Daily #115: Stop pretending everything is OK

Multiple Contributors | 2 min

Nearbound Daily #114: Meet your partners where they are

Nearbound Daily #114: Meet your partners where they are

Multiple Contributors | 2 min

Nearbound Daily #113: It's about more than money

Nearbound Daily #113: It's about more than money

Multiple Contributors | 1 min

Nearbound Weekend 07/22: It's time to save outbound & inbound

Nearbound Weekend 07/22: It's time to save outbound & inbound

ISAAC MOREHOUSE | 2 min

Nearbound Daily #112: What's the difference 🤨 channel, partnerships, nearbound

Nearbound Daily #112: What's the difference 🤨 channel, partnerships, nearbound

Jared Fuller | 2 min

Nearbound Daily #111: Focus on the customer

Nearbound Daily #111: Focus on the customer

Multiple Contributors | 2 min

Nearbound Daily #110: It isn't rocket science

Nearbound Daily #110: It isn't rocket science

Multiple Contributors | 2 min

Nearbound Daily #109: Authentic intention, the new AI

Nearbound Daily #109: Authentic intention, the new AI

Multiple Contributors | 2 min

Nearbound Daily #108: 4 questions to WOW your partners

Nearbound Daily #108: 4 questions to WOW your partners

Multiple Contributors | 2 min

Nearbound Weekend 07/15: Insights from 100+ conversations with partner

Nearbound Weekend 07/15: Insights from 100+ conversations with partner

Micaela Richmond | 1 min

Nearbound Daily #107: Help partners solve problems

Nearbound Daily #107: Help partners solve problems

Multiple Contributors | 1 min

Nearbound Daily #106: Your marketing has a problem

Nearbound Daily #106: Your marketing has a problem

Multiple Contributors | 1 min

Nearbound Daily #105: It's not about the funnel

Nearbound Daily #105: It's not about the funnel

Multiple Contributors | 2 min

Nearbound Daily #104: Nearbound isn't just about partnerships

Nearbound Daily #104: Nearbound isn't just about partnerships

Multiple Contributors | 2 min

Nearbound Daily #103: You need more than hope

Nearbound Daily #103: You need more than hope

Multiple Contributors | 2 min

Nearbound Weekend 07/08: What is nearbound?

Nearbound Weekend 07/08: What is nearbound?

Jared Fuller | 1 min

Nearbound Daily #102: Sprinkle some nearbound in the mix

Nearbound Daily #102: Sprinkle some nearbound in the mix

Multiple Contributors | 2 min

Nearbound Daily #101: Start with who, not how

Nearbound Daily #101: Start with who, not how

Multiple Contributors | 2 min

Nearbound Daily #100: Enable your partners the right way

Nearbound Daily #100: Enable your partners the right way

Multiple Contributors | 2 min

Nearbound Daily #099: Nearbound FTW

Nearbound Daily #099: Nearbound FTW

Multiple Contributors | 2 min

Nearbound Daily #099: Nearbound FTW

Nearbound Daily #099: Nearbound FTW

Multiple Contributors | 2 min

Nearbound Daily #097: Start giving to new partners

Nearbound Daily #097: Start giving to new partners

Multiple Contributors | 2 min

Nearbound Daily #097: Start giving to new partners

Nearbound Daily #097: Start giving to new partners

Multiple Contributors | 2 min

Nearbound Weekend 07/01: Where do you start with partnerships?

Nearbound Weekend 07/01: Where do you start with partnerships?

Jessie Shipman | 1 min

Nearbound Weekend 07/01: Where do you start with partnerships?

Nearbound Weekend 07/01: Where do you start with partnerships?

Jessie Shipman | 1 min

Nearbound Daily #095: Let's demystify nearbound

Nearbound Daily #095: Let's demystify nearbound

Nearbound.com | 2 min

Nearbound Daily #094: Gain intel, intros, and influence

Nearbound Daily #094: Gain intel, intros, and influence

Nearbound.com | 2 min

Nearbound Daily #093: Don't underestimate the fun factor

Nearbound Daily #093: Don't underestimate the fun factor

Nearbound.com | 2 min

Nearbound Daily #092: Never go solo

Nearbound Daily #092: Never go solo

Nearbound.com | 2 min

Nearbound Daily #091: Try this partnerships hack

Nearbound Daily #091: Try this partnerships hack

Nearbound.com | 2 min

Nearbound Weekend 06/24: The early mover advantage

Nearbound Weekend 06/24: The early mover advantage

ISAAC MOREHOUSE | 1 min

Nearbound Daily #090: A path to the promised land

Nearbound Daily #090: A path to the promised land

Nearbound.com | 3 min

Nearbound Daily #089: We need a new GTM motion

Nearbound Daily #089: We need a new GTM motion

Nearbound.com | 3 min

Nearbound Daily #088: Make partnerships stupid simple

Nearbound Daily #088: Make partnerships stupid simple

Nearbound.com | 3 min

Nearbound Daily #087: You've got to find the right fit

Nearbound Daily #087: You've got to find the right fit

Nearbound.com | 3 min

Nearbound Daily #086: Partnerships takes a bit of string theory

Nearbound Daily #086: Partnerships takes a bit of string theory

Nearbound.com | 2 min

Nearbound Weekend 06/17: Harness the power of our ancestors for GTM success

Nearbound Weekend 06/17: Harness the power of our ancestors for GTM success

Dan O''Leary | 1 min

Nearbound Daily #085: Partnerships is an end-to-end experience

Nearbound Daily #085: Partnerships is an end-to-end experience

Nearbound.com | 2 min

Nearbound Daily #084: Now entering the 'who' economy

Nearbound Daily #084: Now entering the 'who' economy

Nearbound.com | 2 min

Nearbound Daily #083: A bigger magnet won't cut it

Nearbound Daily #083: A bigger magnet won't cut it

Nearbound.com | 3 min

Nearbound Daily #82: Win over your CRO & crush partner quotas

Nearbound Daily #82: Win over your CRO & crush partner quotas

Nearbound.com | 2 min

Nearbound Daily #081: The promise of partnership automation

Nearbound Daily #081: The promise of partnership automation

Nearbound.com | 2 min

Nearbound Weekend 06/10: Great GTM never beats a great ecosystem

Nearbound Weekend 06/10: Great GTM never beats a great ecosystem

Nearbound.com | 2 min

Nearbound Daily #080: Master the 4 stages of partnerships

Nearbound Daily #080: Master the 4 stages of partnerships

Nearbound.com | 3 min

Nearbound Daily #078: Add some nearbound spice

Nearbound Daily #078: Add some nearbound spice

Nearbound.com | 2 min

Nearbound Daily #079: Steal this nearbound partner play

Nearbound Daily #079: Steal this nearbound partner play

Nearbound.com | 2 min

Nearbound Daily #077: Buy-in guaranteed

Nearbound Daily #077: Buy-in guaranteed

Nearbound.com | 2 min

Nearbound Weekend 06/03: The promise of partnerships

Nearbound Weekend 06/03: The promise of partnerships

Jared Fuller | 1 min

Nearbound Daily #076: First giver advantage

Nearbound Daily #076: First giver advantage

Nearbound.com | 2 min

Nearbound Daily #075: Trust is the only way

Nearbound Daily #075: Trust is the only way

Nearbound.com | 2 min

Nearbound Daily #074: A one pager won't cut it

Nearbound Daily #074: A one pager won't cut it

Nearbound.com | 2 min

Nearbound Daily #073: A nearbound play that works

Nearbound Daily #073: A nearbound play that works

Nearbound.com | 2 min

Nearbound Daily #072: It's all about trust

Nearbound Daily #072: It's all about trust

Nearbound.com | 2 min

Nearbound Daily #071: It's on you

Nearbound Daily #071: It's on you

Nearbound.com | 2 min

Nearbound Weekend 05/27: Make better decisions

Nearbound Weekend 05/27: Make better decisions

Nearbound.com | 1 min

Nearbound Daily #070: Nobody trusts you

Nearbound Daily #070: Nobody trusts you

Nearbound.com | 2 min

Nearbound Daily #069: Partnerships ecosystem > your GTM strategy

Nearbound Daily #069: Partnerships ecosystem > your GTM strategy

Nearbound.com | 2 min

Nearbound Daily #068: Don't wait for permission

Nearbound Daily #068: Don't wait for permission

Nearbound.com | 2 min

Nearbound Daily #067: This will keep PMs up at night

Nearbound Daily #067: This will keep PMs up at night

Nearbound.com | 2 min

Nearbound Daily #066: Put your money on partnerships

Nearbound Daily #066: Put your money on partnerships

Nearbound.com | 2 min

Nearbound Weekend 05/20: A tectonic shift is upon us

Nearbound Weekend 05/20: A tectonic shift is upon us

Nearbound.com | 2 min

Nearbound Daily #065: Make your partner program addictive

Nearbound Daily #065: Make your partner program addictive

Nearbound.com | 2 min

Nearbound Daily #064: Retention is the new acquisition

Nearbound Daily #064: Retention is the new acquisition

Nearbound.com | 2 min

Nearbound Daily #063: Even grandma gets nearbound

Nearbound Daily #063: Even grandma gets nearbound

Nearbound.com | 2 min

Nearbound Daily #062: Partner program Y1 = foundation, Y2 = victory

Nearbound Daily #062: Partner program Y1 = foundation, Y2 = victory

Nearbound.com | 2 min

Nearbound Daily #061: Speak CRO, get buy-in

Nearbound Daily #061: Speak CRO, get buy-in

Nearbound.com | 2 min

Nearbound Weekend 05/13: Unlock 1/3 more with nearbound sales

Nearbound Weekend 05/13: Unlock 1/3 more with nearbound sales

Jared Fuller | 1 min

Nearbound Daily #060: Get tribal

Nearbound Daily #060: Get tribal

Nearbound.com | 3 min

Nearbound Daily #059: Motoring new partnerships

Nearbound Daily #059: Motoring new partnerships

Nearbound.com | 3 min

Nearbound Daily #058: Help > give

Nearbound Daily #058: Help > give

Nearbound.com | 3 min

Nearbound Daily #057: Be around your customers

Nearbound Daily #057: Be around your customers

Nearbound.com | 2 min

Nearbound Daily #056: The partner framework

Nearbound Daily #056: The partner framework

Nearbound.com | 3 min

Nearbound Weekend 05/06: Nearbound surrounds SaaS Connect 2023

Nearbound Weekend 05/06: Nearbound surrounds SaaS Connect 2023

Will Taylor | 2 min

Nearbound Daily #055: Start with understanding

Nearbound Daily #055: Start with understanding

Nearbound.com | 3 min

Nearbound Daily #054: Crack the code

Nearbound Daily #054: Crack the code

Nearbound.com | 3 min

Nearbound Daily #053: Be more than helpful

Nearbound Daily #053: Be more than helpful

Nearbound.com | 2 min

Nearbound Daily #052: Don't go it alone

Nearbound Daily #052: Don't go it alone

Nearbound.com | 2 min

Nearbound Daily #051: Surround sound

Nearbound Daily #051: Surround sound

Nearbound.com | 2 min

Nearbound Weekend 04/29: Retention is the new acquisition

Nearbound Weekend 04/29: Retention is the new acquisition

Nearbound.com | 1 min

Nearbound Daily #050: Trust is the new data

Nearbound Daily #050: Trust is the new data

Nearbound.com | 2 min

Nearbound Daily #049: Who does your buyer trust?

Nearbound Daily #049: Who does your buyer trust?

Nearbound.com | 2 min

Nearbound Daily #048: Simple, not easy

Nearbound Daily #048: Simple, not easy

Nearbound.com | 2 min

Nearbound Daily #047: Drive revenue together

Nearbound Daily #047: Drive revenue together

Nearbound.com | 3 min

Nearbound Daily #046: The partner moment has arrived

Nearbound Daily #046: The partner moment has arrived

Nearbound.com | 3 min

Nearbound Weekend 04/22: Partnerships > tech

Nearbound Weekend 04/22: Partnerships > tech

Nearbound.com | 2 min

Nearbound Daily #045: The first mover advantage

Nearbound Daily #045: The first mover advantage

Nearbound.com | 2 min

Nearbound Daily #044: Keep your head up

Nearbound Daily #044: Keep your head up

Nearbound.com | 3 min

Nearbound Daily #030: The keys to unlock your partner program

Nearbound Daily #030: The keys to unlock your partner program

Nearbound.com | 2 min

Nearbound Daily #029: Build a nearbound motion

Nearbound Daily #029: Build a nearbound motion

Nearbound.com | 2 min

Nearbound Daily #028: Don't be a hero, be a helper

Nearbound Daily #028: Don't be a hero, be a helper

Nearbound.com | 2 min

Nearbound Daily #027: Don't hold back

Nearbound Daily #027: Don't hold back

Nearbound.com | 3 min

Nearbound Daily #026: Use the partner pareto principle

Nearbound Daily #026: Use the partner pareto principle

Nearbound.com | 3 min

Nearbound Daily #025: The partner motion never stops

Nearbound Daily #025: The partner motion never stops

Nearbound.com | 3 min

Nearbound Daily #024: Partnerships are your greatest resource

Nearbound Daily #024: Partnerships are your greatest resource

Nearbound.com | 3 min

Nearbound Daily #023: Don't swim against the current

Nearbound Daily #023: Don't swim against the current

Nearbound.com | 2 min

Nearbound Daily #022: Co-marketing - More than just an idea

Nearbound Daily #022: Co-marketing - More than just an idea

Nearbound.com | 2 min

Nearbound Weekend 03/18: The future is nearbound

Nearbound Weekend 03/18: The future is nearbound

Will Taylor | 2 min

Nearbound Daily #021: Will AI takeover partnerships?

Nearbound Daily #021: Will AI takeover partnerships?

Nearbound.com | 2 min

Nearbound Daily #020: GTM is about to get wild

Nearbound Daily #020: GTM is about to get wild

Nearbound.com | 2 min

Nearbound Daily #019: Simplify your GTM strategy

Nearbound Daily #019: Simplify your GTM strategy

Nearbound.com | 3 min

Nearbound Weekend 03/04: How can we save B2B?

Nearbound Weekend 03/04: How can we save B2B?

Jared Fuller | 2 min

Nearbound Daily #018: How to scale your nearbound program

Nearbound Daily #018: How to scale your nearbound program

Nearbound.com | 1 min

Nearbound Daily #017: Focus on your USP, partner up on the rest

Nearbound Daily #017: Focus on your USP, partner up on the rest

Nearbound.com | 2 min

Nearbound Daily #016: The future is nearbound

Nearbound Daily #016: The future is nearbound

Nearbound.com | 2 min

Nearbound Daily #015: Partner-led everything

Nearbound Daily #015: Partner-led everything

Nearbound.com | 2 min

Nearbound Daily #014: It's the customer, stupid

Nearbound Daily #014: It's the customer, stupid

Nearbound.com | 2 min

Nearbound Daily #013: Expand into the future

Nearbound Daily #013: Expand into the future

Nearbound.com | 2 min

Nearbound Weekend 02/18: The ecosystem of LEGO

Nearbound Weekend 02/18: The ecosystem of LEGO

Nearbound.com | 2 min

Nearbound Daily #012: It starts with the customer

Nearbound Daily #012: It starts with the customer

Nearbound.com | 2 min

Nearbound Daily #011: The promised land

Nearbound Daily #011: The promised land

Nearbound.com | 3 min

Nearbound Daily #010: Creator economy in B2B

Nearbound Daily #010: Creator economy in B2B

Nearbound.com | 1 min

Nearbound Daily #009: Build stability to thrive

Nearbound Daily #009: Build stability to thrive

Nearbound.com | 1 min

Nearbound Daily #008: First giver advantage

Nearbound Daily #008: First giver advantage

Nearbound.com | 1 min

Nearbound Daily #007: Vidyard's partner program case study

Nearbound Daily #007: Vidyard's partner program case study

Nearbound.com | 2 min

Nearbound Daily #006: I, pencil

Nearbound Daily #006: I, pencil

Nearbound.com | 2 min

Nearbound Daily #005: Dear reader

Nearbound Daily #005: Dear reader

Nearbound.com | 1 min

Nearbound Daily #004: Why your partners turn inactive

Nearbound Daily #004: Why your partners turn inactive

Nearbound.com | 1 min

Nearbound Daily #3: Answer 5 questions to build a stronger ecosystem

Nearbound Daily #3: Answer 5 questions to build a stronger ecosystem

Nearbound.com | 2 min

Nearbound Weekend 07/02: Driving the bus

Nearbound Weekend 07/02: Driving the bus

Nearbound.com | 2 min

Nearbound Daily #2: Google search is dying

Nearbound Daily #2: Google search is dying

Nearbound.com | 2 min

Nearbound Daily #1: Down with portals?

Nearbound Daily #1: Down with portals?

Nearbound.com | 1 min

ELG Success Stories

How Document Crunch used ELG and Crossbeam to achieve 85% of their pipeline goal — and stay on track for 100%

How Document Crunch used ELG and Crossbeam to achieve 85% of their pipeline goal — and stay on track for 100%

Andrea Vallejo & Chad Waite Waite | 6 min

How BEMO boosted meetings by 900% using Clay, Crossbeam, HubSpot, and Ecosystem-Led Growth

How BEMO boosted meetings by 900% using Clay, Crossbeam, HubSpot, and Ecosystem-Led Growth

Andrea Vallejo & Enrique Gutierrez | 5 min

How Kolleno reduced their time to close by 50% with Ecosystem-Led Growth

How Kolleno reduced their time to close by 50% with Ecosystem-Led Growth

Andrea Vallejo | 5 min

How Typeform improved their revenue by 40% with ELG and PLG

How Typeform improved their revenue by 40% with ELG and PLG

Andrea Vallejo | 7 min

It’s happening! Crossbeam and Reveal are joining forces to disrupt go-to-market strategy as we know it.

It’s happening! Crossbeam and Reveal are joining forces to disrupt go-to-market strategy as we know it.

Bob Moore | 2 min

A channel sales leader’s 10 lessons for SaaS orgs transitioning to partner implementations

A channel sales leader’s 10 lessons for SaaS orgs transitioning to partner implementations

Rachel Fefer | 7 min

How a sales leader and a head of partnerships get buy-in and drive results across Netskope’s revenue org

How a sales leader and a head of partnerships get buy-in and drive results across Netskope’s revenue org

Evie Nagy | 5 min

Meet the enterprise sales veteran who turned commercetools’ ecosystem into a revenue machine

Meet the enterprise sales veteran who turned commercetools’ ecosystem into a revenue machine

Evie Nagy | 5 min

Meet the RevOps-turned-partnerships leader who transformed LeanData's sales and attribution processes

Meet the RevOps-turned-partnerships leader who transformed LeanData's sales and attribution processes

Evie Nagy | 5 min

How Fivetran powers its Ecosystem-Led Sales with data

How Fivetran powers its Ecosystem-Led Sales with data

Evie Nagy | 6 min

How FullStory increased client retention using Ecosystem-Led Growth tactics

How FullStory increased client retention using Ecosystem-Led Growth tactics

Jasmine Jenkins | 7 min

This CRO uses ELG to increase ARPU by 23% and reduce churn to nearly zero

This CRO uses ELG to increase ARPU by 23% and reduce churn to nearly zero

Olivia Ramirez | 4 min

Meet the startup choosing Ecosystem-Led Growth over direct sales

Meet the startup choosing Ecosystem-Led Growth over direct sales

Olivia Ramirez | 8 min

How to win over your strategic partner’s customer success team right away

How to win over your strategic partner’s customer success team right away

Olivia Ramirez | 7 min

Crossbeam explains: How Oyster grew its partner ecosystem and team in one year

Crossbeam explains: How Oyster grew its partner ecosystem and team in one year

How Bynder doubled the size of their tech ecosystem in just six months with ELG

How Bynder doubled the size of their tech ecosystem in just six months with ELG

Olivia Ramirez | 10 min

How RingCentral built an internal culture of partnerships

How RingCentral built an internal culture of partnerships

Olivia Ramirez | 6 min

How Typeform went from 30 integrations to 100+ in just one year

How Typeform went from 30 integrations to 100+ in just one year

Olivia Ramirez | 6 min

How Demandbase acquired DemandMatrix in 7 months after launching a partnership

How Demandbase acquired DemandMatrix in 7 months after launching a partnership

Olivia Ramirez | 6 min

How Hatch boosted its close rate by 24% by incentivizing its partner’s account managers

How Hatch boosted its close rate by 24% by incentivizing its partner’s account managers

Olivia Ramirez | 2 min

How we launched our first tech ecosystem with 30+ integrations in 6 months

How we launched our first tech ecosystem with 30+ integrations in 6 months

Olivia Ramirez | 23 min

How to learn your customer’s tech stack and increase integration adoption by 17%

How to learn your customer’s tech stack and increase integration adoption by 17%

Olivia Ramirez | 7 min

An Inside Look Into Google and HubSpot’s GTM Strategy for Their Ads Integration

An Inside Look Into Google and HubSpot’s GTM Strategy for Their Ads Integration

Jasmine Jenkins | 9 min

How Sendoso Empowers its Sales Team to Close Deals 28 Days Faster

How Sendoso Empowers its Sales Team to Close Deals 28 Days Faster

Olivia Ramirez | 5 min

WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%

WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%

Jasmine Jenkins | 9 min

The Enablement Program That Can Help You Boost Agency Partner Retention by 70%

The Enablement Program That Can Help You Boost Agency Partner Retention by 70%

Jasmine Jenkins | 8 min

ActiveCampaign’s Co-Marketing Playbook for Getting the #1 Spot in Salesforce’s AppExchange

ActiveCampaign’s Co-Marketing Playbook for Getting the #1 Spot in Salesforce’s AppExchange

Olivia Ramirez | 10 min

How Amir Karmali Resurrected 40 Partners to Rebuild Marketcircle’s Partnerships Program

How Amir Karmali Resurrected 40 Partners to Rebuild Marketcircle’s Partnerships Program

Olivia Ramirez | 9 min

How this PM used nearbound GTM and Reveal to revamp Reachdesk's partner program

How this PM used nearbound GTM and Reveal to revamp Reachdesk's partner program

Ella Richmond | 7 min

How CallRail increased integration adoption by 167% through strategic partnership with HubSpot and Reveal

How CallRail increased integration adoption by 167% through strategic partnership with HubSpot and Reveal

Shawnie Hamer & Jenn Keepes & Mike Stocker | 7 min

Oneflow sees a 190% surge in created opportunities after beginning two-way data sharing with HubSpot

Oneflow sees a 190% surge in created opportunities after beginning two-way data sharing with HubSpot

Ella Richmond & other contributors | 10 min

How Fullstory builds their tech partnerships program with Reveal’s help to increase their renewal rate by 14%

How Fullstory builds their tech partnerships program with Reveal’s help to increase their renewal rate by 14%

Multiple Contributors | 8 min

How Box uses Reveal every day to power their nearbound GTM

How Box uses Reveal every day to power their nearbound GTM

Multiple Contributors | 4 min

Box’s Partnership Journey: Nearbound, Allbound, Glory-bound

Box’s Partnership Journey: Nearbound, Allbound, Glory-bound

Shawnie Hamer | 10 min

How Pigment increased win rates 5-10% with a nearbound overlay & Reveal

How Pigment increased win rates 5-10% with a nearbound overlay & Reveal

Shawnie Hamer | 8 min

How Sendcloud Achieved an 80% Increase in New Leads Sourced From Partners Using Reveal

How Sendcloud Achieved an 80% Increase in New Leads Sourced From Partners Using Reveal

Ella Richmond | 9 min

Ecosystem-Led Sales: Deals and Revenue

Let's save your deal, one intro at a time

Let's save your deal, one intro at a time

Andrea Vallejo | 4 min

New data: Involving partners in deals increases win rate for nearly every ecosystem size and type

New data: Involving partners in deals increases win rate for nearly every ecosystem size and type

Evie Nagy | 4 min

Following to lead: How to win buyer-driven deals

Following to lead: How to win buyer-driven deals

Evie Nagy | 4 min

How to scale your reselling program

How to scale your reselling program

Juan Jose Castiblanques | 4 min

Good sales leader / bad sales leader

Good sales leader / bad sales leader

Andrea Vallejo | 3 min

Everything you need to know to build a reseller program

Everything you need to know to build a reseller program

Andrea Vallejo & Juan Jose Castiblanques | 6 min

Speed up deals with this warm intro email template

Speed up deals with this warm intro email template

Evie Nagy | 1 min

How Gong x Chili Piper’s pipeline-acceleration partnership fuels their customers’ sales — and their own

How Gong x Chili Piper’s pipeline-acceleration partnership fuels their customers’ sales — and their own

Evie Nagy | 3 min

With ELG, your sales team will need fewer opportunities to hit quota

With ELG, your sales team will need fewer opportunities to hit quota

Olivia Ramirez | 5 min

The Future of Revenue: What you need to know

The Future of Revenue: What you need to know

Sean Blanda | 57 min

The Future of Revenue 2023

The Future of Revenue 2023

Pavilion x Crossbeam

Cold outbound isn’t dead. Here’s what Sales leaders say are the most cost-effective sales strategies in 2023

Cold outbound isn’t dead. Here’s what Sales leaders say are the most cost-effective sales strategies in 2023

Olivia Ramirez | 5 min

Don’t waste your prospect’s time on discovery. Speed up the sales qualification process with partners

Don’t waste your prospect’s time on discovery. Speed up the sales qualification process with partners

Olivia Ramirez | 4 min

Be a modern Partner Manager and empower your sales teams to co-sell

Be a modern Partner Manager and empower your sales teams to co-sell

Olivia Ramirez | 10 min

How to reference your prospects' tech stacks in your outbound sales emails

How to reference your prospects' tech stacks in your outbound sales emails

Olivia Ramirez | 4 min

The future of revenue preliminary findings | Crossbeam x Pavilion

The future of revenue preliminary findings | Crossbeam x Pavilion

The 15+ questions that accelerate co-selling

The 15+ questions that accelerate co-selling

Crossbeam explains: Goodbye cold outreach, hello ecosystem-led sales

Crossbeam explains: Goodbye cold outreach, hello ecosystem-led sales

Your partner ecosystem can help you close millions in end-of-quarter opportunities

Your partner ecosystem can help you close millions in end-of-quarter opportunities

Olivia Ramirez | 6 min

How to use CRM data & automation to nurture your co-selling relationships

How to use CRM data & automation to nurture your co-selling relationships

Olivia Ramirez | 8 min

AEs are leveraging ecosystem-led sales to close deals 46% faster

AEs are leveraging ecosystem-led sales to close deals 46% faster

Olivia Ramirez | 6 min

How sales teams leverage their ecosystems to enter every deal with confidence

How sales teams leverage their ecosystems to enter every deal with confidence

Olivia Ramirez | 9 min

How to contribute millions in sales pipeline via warm intros and the "fast follow"

How to contribute millions in sales pipeline via warm intros and the "fast follow"

Olivia Ramirez | 6 min

4 ways partner-sourced leads outperform cold leads every time

4 ways partner-sourced leads outperform cold leads every time

Olivia Ramirez | 6 min

Crossbeam explains: Co-selling

Crossbeam explains: Co-selling

Map your partner’s org chart & boost partner-sourced revenue by 40%

Map your partner’s org chart & boost partner-sourced revenue by 40%

Olivia Ramirez | 7 min

The big bet: Why 23% of companies are all in on co-selling

The big bet: Why 23% of companies are all in on co-selling

Olivia Ramirez | 6 min

No opportunities lost: The Crossbeam guide to co-selling with tech partners

No opportunities lost: The Crossbeam guide to co-selling with tech partners

Want to meet quota? Befriend your partner team

Want to meet quota? Befriend your partner team

Zoe Kelly | 5 min

A career in partnerships could help you make more money faster

A career in partnerships could help you make more money faster

Olivia Ramirez | 8 min

The four main sales pain points from 2022 and how to beat them

The four main sales pain points from 2022 and how to beat them

Zoe Kelly | 7 min

The anatomy of a partnership: A partner lead versus a cold lead

The anatomy of a partnership: A partner lead versus a cold lead

Zoe Kelly | 5 min

Partners contribute to 58% of the revenue of top performers (and 5 other sales stats)

Partners contribute to 58% of the revenue of top performers (and 5 other sales stats)

Olivia Ramirez | 10 min

4 parts of the sales cycle where partnerships can help

4 parts of the sales cycle where partnerships can help

Zoe Kelly | 5 min

How to generate millions in partner-sourced pipeline in your first year

How to generate millions in partner-sourced pipeline in your first year

Marco De Paulis | 12 min

The secret to a successful second sales call: involving a partner

The secret to a successful second sales call: involving a partner

Zoe Kelly | 4 min

How sales teams use ecosystem-led sales to hit revenue goals

How sales teams use ecosystem-led sales to hit revenue goals

Olivia Ramirez | 5 min

Your services partners can help close the “impossible” deal (and make your customers happier)

Your services partners can help close the “impossible” deal (and make your customers happier)

Olivia Ramirez | 5 min

3 steps to ensure partnerships outperforms outbound sales

3 steps to ensure partnerships outperforms outbound sales

Zoe Kelly | 7 min

The 5 phases of co-selling for rolling out your new tech partnership

The 5 phases of co-selling for rolling out your new tech partnership

Olivia Ramirez | 11 min

Crossbeam has acquired partnered: Co-selling will never be the same

Crossbeam has acquired partnered: Co-selling will never be the same

Bob Moore | 3 min

Partnerships 101: What is cross-selling?

Partnerships 101: What is cross-selling?

Olivia Ramirez | 7 min

SaaS reseller partnerships: What they Are & How They Work

SaaS reseller partnerships: What they Are & How They Work

Jasmine Jenkins | 6 min

How we use partner data to drive conversions and product-led growth

How we use partner data to drive conversions and product-led growth

Olivia Ramirez | 8 min

The subtle art of a warm intro: How to set your sales team up for success

The subtle art of a warm intro: How to set your sales team up for success

Olivia Ramirez | 7 min

How to make your first co-selling motion a success: SugarCRM’s step-by-step guide

How to make your first co-selling motion a success: SugarCRM’s step-by-step guide

Olivia Ramirez | 7 min

7 tips for co-selling like a supernode

7 tips for co-selling like a supernode

Olivia Ramirez | 9 min

Tech ecosystem maturity: How to co-sell like a supernode

Tech ecosystem maturity: How to co-sell like a supernode

Partnerships 101: What is co-selling?

Partnerships 101: What is co-selling?

Hannah Abrams | 6 min

It’s time for the other CEO: Chief Ecosystem Officer

It’s time for the other CEO: Chief Ecosystem Officer

Olivia Ramirez | 9 min

8 times sales reps won the deal by co-selling with partners

8 times sales reps won the deal by co-selling with partners

Olivia Ramirez | 7 min

6 ways sales professionals can use partnerships to get promoted

6 ways sales professionals can use partnerships to get promoted

Olivia Ramirez | 9 min

Tech ecosystem maturity: How to level up your co-selling workflows

Tech ecosystem maturity: How to level up your co-selling workflows

Olivia Ramirez | 7 min

15+ questions to help your sales reps master their co-selling motions

15+ questions to help your sales reps master their co-selling motions

Olivia Ramirez | 13 min

5 ways to incentivize your sales team to live, eat, and breathe partnerships

5 ways to incentivize your sales team to live, eat, and breathe partnerships

Olivia Ramirez | 5 min

The 9-step partner impact score methodology for strategic co-selling with partners

The 9-step partner impact score methodology for strategic co-selling with partners

Olivia Ramirez | 11 min

Capture every dollar: Strategies to optimize partner-influenced revenue

Capture every dollar: Strategies to optimize partner-influenced revenue

Jasmine Jenkins | 7 min

Your Slack Connect channels: Now powered by Crossbeam

Your Slack Connect channels: Now powered by Crossbeam

Sean Blanda | 1 min

8 ways to treat your co-selling partners with R-E-S-P-E-C-T

8 ways to treat your co-selling partners with R-E-S-P-E-C-T

Olivia Ramirez | 6 min

Harness your sales reps as channel managers

Harness your sales reps as channel managers

Olivia Ramirez | 5 min

Get your sales team excited about co-selling with a 50% faster time to close

Get your sales team excited about co-selling with a 50% faster time to close

Olivia Ramirez | 5 min

You should train your sales team to be tech stack experts

You should train your sales team to be tech stack experts

Olivia Ramirez | 6 min

Ecosystem Qualified Leads (EQLs) and how to use them

Ecosystem Qualified Leads (EQLs) and how to use them

Olivia Ramirez | 3 min

Partnerships and Ecosystems Hub

5 ways to leverage the your partner’s influence and trust

5 ways to leverage the your partner’s influence and trust

Andrea Vallejo | 4 min

5 ways to leverage ecosystem data

5 ways to leverage ecosystem data

Andrea Vallejo | 6 min

What's better than an open opportunity? 1.6 million of them

What's better than an open opportunity? 1.6 million of them

Evie Nagy | 1 min

Is ELG right for me? Find out with the ELG Readiness matrix

Is ELG right for me? Find out with the ELG Readiness matrix

Bob Moore | 5 min

Ecosystem-Led Growth: The power of your partner ecosystem

Ecosystem-Led Growth: The power of your partner ecosystem

Bob Moore | 5 min

The 2024 ELG Index: Charting the global progress of Ecosystem-Led Growth in tech

The 2024 ELG Index: Charting the global progress of Ecosystem-Led Growth in tech

Evie Nagy | 2 min

Need a steady momentum of high-quality leads? Look no further than your partner ecosystem

Need a steady momentum of high-quality leads? Look no further than your partner ecosystem

Olivia Ramirez | 4 min

Why every partnership leader should care about Net Revenue Retention

Why every partnership leader should care about Net Revenue Retention

Olivia Ramirez | 6 min

4 easy wins: The Crossbeam guide to account mapping

4 easy wins: The Crossbeam guide to account mapping

The 2023 state of the partner ecosystem report

The 2023 state of the partner ecosystem report

The state of the partner ecosystem 2023

The state of the partner ecosystem 2023

Everything you didn't know you could do with partner data

Everything you didn't know you could do with partner data

Hit the ground running in tech partnerships (plus: a 30-60-90 template for new hires)

Hit the ground running in tech partnerships (plus: a 30-60-90 template for new hires)

Olivia Ramirez & Zoe Kelly | 9 min

Women in SaaS partnerships are (probably) underpaid

Women in SaaS partnerships are (probably) underpaid

Zoe Kelly | 3 min

The Ecosystem-Led Growth race between the US and Europe: Who’s winning?

The Ecosystem-Led Growth race between the US and Europe: Who’s winning?

Olivia Ramirez | 5 min

Getting started with Ecosystem-Led Growth: Your first 3 plays

Getting started with Ecosystem-Led Growth: Your first 3 plays

Zoe Kelly | 7 min

Your 2023 interview kit for landing your next partnerships role

Your 2023 interview kit for landing your next partnerships role

Olivia Ramirez | 11 min

5 reasons to attend Supernode 2023

5 reasons to attend Supernode 2023

Zoe Kelly | 5 min

No more silos: 4 new ways to use partner data

No more silos: 4 new ways to use partner data

Partnerships 101: What is Ecosystem-Led Growth?

Partnerships 101: What is Ecosystem-Led Growth?

Olivia Ramirez | 12 min

IRL partnerships and ecosystem conferences to attend in 2023

IRL partnerships and ecosystem conferences to attend in 2023

Zoe Kelly | 7 min

3 Companies on Building Their First Partnerships Team (And Hiring From Within)

3 Companies on Building Their First Partnerships Team (And Hiring From Within)

Olivia Ramirez | 24 min

18 Partnerships People You Should Follow On LinkedIn In 2022

18 Partnerships People You Should Follow On LinkedIn In 2022

Zoe Kelly | 6 min

Every Stat We Have That Proves The Value Of Partnerships

Every Stat We Have That Proves The Value Of Partnerships

Zoe Kelly | 18 min

Partnerships 101: Sandboxes (And Why You Should Consider Building One)

Partnerships 101: Sandboxes (And Why You Should Consider Building One)

Zoe Kelly | 15 min

Everything You Should Know About Launching a Startup Partner Program

Everything You Should Know About Launching a Startup Partner Program

Olivia Ramirez | 15 min

The Era of Second-Party Data is Here. Are You Ready?

The Era of Second-Party Data is Here. Are You Ready?

Zoe Kelly | 6 min

A hiring manager’s guide to partnerships roles and job titles

A hiring manager’s guide to partnerships roles and job titles

Zoe Kelly | 11 min

Confessions of a GSI: Here's What GSIs Look for in an ISV Partner

Confessions of a GSI: Here's What GSIs Look for in an ISV Partner

Zoe Kelly | 8 min

Crossbeam Explains: The Three Partnership Types

Crossbeam Explains: The Three Partnership Types

Crossbeam Explains: What are System Integrators?

Crossbeam Explains: What are System Integrators?

Partnerships 101: ISVs, VARs, SIs, MSPs, and the Glue that Holds them Together

Partnerships 101: ISVs, VARs, SIs, MSPs, and the Glue that Holds them Together

Olivia Ramirez | 26 min

Partnerships 101: Strategic Alliances Explained (Finally!) Plus Examples

Partnerships 101: Strategic Alliances Explained (Finally!) Plus Examples

Hannah Abrams | 7 min

The Beginner’s Guide to SaaS Tech Partnerships

The Beginner’s Guide to SaaS Tech Partnerships

Jasmine Jenkins | 14 min

Everything You Ever Wanted to Know About Channel Partnerships

Everything You Ever Wanted to Know About Channel Partnerships

Jasmine Jenkins | 16 min

Navigating Partnership Ecosystems: Channel, Tech, & Strategic

Navigating Partnership Ecosystems: Channel, Tech, & Strategic

Jasmine Jenkins | 8 min

Partnerships 101: What is a System Integrator (SI), and Should You Partner With One?

Partnerships 101: What is a System Integrator (SI), and Should You Partner With One?

Olivia Ramirez | 20 min

How to Build Your Agency Partner’s Reputation While Protecting Your Own

How to Build Your Agency Partner’s Reputation While Protecting Your Own

Zoe Kelly | 7 min

Growing Your Partnerships Team? Here are 3 Skills You Should Look for in Your New Hires

Growing Your Partnerships Team? Here are 3 Skills You Should Look for in Your New Hires

Olivia Ramirez | 12 min

Does Partnerships Have a Boredom Problem?

Does Partnerships Have a Boredom Problem?

Zoe Kelly | 8 min

A 5-Step Guide for Scoping and Qualifying Your First Tech Partners

A 5-Step Guide for Scoping and Qualifying Your First Tech Partners

Olivia Ramirez | 10 min

A Primer: 3 Things to Lookout for as a Partnership Leader

A Primer: 3 Things to Lookout for as a Partnership Leader

Zoe Kelly | 7 min

How to Launch a Strategic Partner Program (And Not Take Forever to Deliver Value)

How to Launch a Strategic Partner Program (And Not Take Forever to Deliver Value)

Zoe Kelly | 6 min

Tech Ecosystem Maturity: Scaling Your Integration Program via Your API

Tech Ecosystem Maturity: Scaling Your Integration Program via Your API

Olivia Ramirez | 12 min

Tech ecosystem maturity: 4 ways most partner programs fall short

Tech ecosystem maturity: 4 ways most partner programs fall short

Zoe Kelly | 5 min

You Have Dormant Partners. Here’s How to Get Their Interest

You Have Dormant Partners. Here’s How to Get Their Interest

Olivia Ramirez | 8 min

Remote, In-Office, or Hybrid? Where Partnership Professionals Worked in 2021

Remote, In-Office, or Hybrid? Where Partnership Professionals Worked in 2021

Hannah Abrams | 2 min

20+ Interview Questions for Hiring Your First Tech Partner Manager

20+ Interview Questions for Hiring Your First Tech Partner Manager

Olivia Ramirez | 14 min

8 Times a Partnership Impacted an “Exit Event” (And Why Acquisitions are on The Rise)

8 Times a Partnership Impacted an “Exit Event” (And Why Acquisitions are on The Rise)

Olivia Ramirez | 11 min

5 Signs Your Tech Partner's About to Get Acquired (And How to Prepare for Change)

5 Signs Your Tech Partner's About to Get Acquired (And How to Prepare for Change)

Olivia Ramirez | 9 min

Partnerships 101: Inbound vs Outbound Integrations and Why They Matter for Your Partnerships

Partnerships 101: Inbound vs Outbound Integrations and Why They Matter for Your Partnerships

Zoe Kelly | 6 min

Partnerships 101: What is an Ecosystem and How is it Redefining Partnerships?

Partnerships 101: What is an Ecosystem and How is it Redefining Partnerships?

Hannah Abrams | 11 min

30+ Integration Listing Page Examples for Designing Your Tech Marketplace

30+ Integration Listing Page Examples for Designing Your Tech Marketplace

Olivia Ramirez | 6 min

Confessions of an ISV: How to Be a Good Channel Partner

Confessions of an ISV: How to Be a Good Channel Partner

Olivia Ramirez | 14 min

The 5 Things to Do in Your First 90 Days as a Partnership Leader

The 5 Things to Do in Your First 90 Days as a Partnership Leader

Jasmine Jenkins | 11 min

Account mapping. How to (finally) do it without giant, cumbersome spreadsheets

Account mapping. How to (finally) do it without giant, cumbersome spreadsheets

Olivia Ramirez | 12 min

21 Partnerships People You Should Follow on LinkedIn

21 Partnerships People You Should Follow on LinkedIn

Olivia Ramirez | 7 min

A Fill-in-the-Blanks Exercise for Evaluating Your Partner Program

A Fill-in-the-Blanks Exercise for Evaluating Your Partner Program

Olivia Ramirez | 10 min

The Partner Playbook

The Partner Playbook

10 Facts You Oughta Know if You Work in B2B Partnerships

10 Facts You Oughta Know if You Work in B2B Partnerships

Olivia Ramirez | 4 min

5 Partnership Challenges Agencies Face (And How to Tackle Them Head-On)

5 Partnership Challenges Agencies Face (And How to Tackle Them Head-On)

Olivia Ramirez | 11 min

We Mapped the Career Paths of 6 Women in Partnerships

We Mapped the Career Paths of 6 Women in Partnerships

Jasmine Jenkins | 12 min

Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement

Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement

Olivia Ramirez | 12 min

Your B2B SaaS Partner Page Checklist (with 50 Examples)

Your B2B SaaS Partner Page Checklist (with 50 Examples)

Sean Blanda | 4 min

Monetize Your Technology Partnerships With These 8 Tactics

Monetize Your Technology Partnerships With These 8 Tactics

Kelly Sarabyn | 33 min

The 12 Best Partnership and Business Development Podcasts (So Far)

The 12 Best Partnership and Business Development Podcasts (So Far)

Olivia Ramirez | 27 min

4 Easy Account Mapping Wins

4 Easy Account Mapping Wins

Partnerships 101: How to Launch a Tech Partnership Program

Partnerships 101: How to Launch a Tech Partnership Program

Kelly Sarabyn | 15 min

6 Questions to Answer Before Launching Your Channel Partner Program

6 Questions to Answer Before Launching Your Channel Partner Program

Lisa Thoman Lawson | 6 min

There are 270+ job titles in partnerships. Why?

There are 270+ job titles in partnerships. Why?

Kieran Tie | 5 min

My $2.6 Billion Ecosystem Fail

My $2.6 Billion Ecosystem Fail

Bob Moore | 5 min

Ecosystem-Led Marketing: Awareness and Demand

What can B2B SaaS companies learn about Ecosystem-Led Growth from a solo entrepreneur?

What can B2B SaaS companies learn about Ecosystem-Led Growth from a solo entrepreneur?

Andrea Vallejo | 5 min

Follow the network: Your path to market expansion

Follow the network: Your path to market expansion

Evie Nagy | 2 min

How to land your next strategic partnership and build your reputation in the market

How to land your next strategic partnership and build your reputation in the market

Olivia Ramirez | 6 min

Expanding to a new persona or market? Your partners can help you dive in with grace

Expanding to a new persona or market? Your partners can help you dive in with grace

Olivia Ramirez | 8 min

The community mindset: How building a customer community empowers partnerships

The community mindset: How building a customer community empowers partnerships

Zoe Kelly | 8 min

How VC firms are using Crossbeam to grow their portfolio companies at scale

How VC firms are using Crossbeam to grow their portfolio companies at scale

Olivia Ramirez | 4 min

Partnerships 101: What is partner marketing

Partnerships 101: What is partner marketing

Zoe Kelly | 7 min

The case for a co-marketing-first approach

The case for a co-marketing-first approach

Zoe Kelly | 5 min

Tech ecosystem maturity: How to level up your co-marketing motions

Tech ecosystem maturity: How to level up your co-marketing motions

Olivia Ramirez | 8 min

Partnerships 101: What is a PRM and should I use one?

Partnerships 101: What is a PRM and should I use one?

Zoe Kelly | 8 min

Tech ecosystem maturity: How to level up your “better together” messaging

Tech ecosystem maturity: How to level up your “better together” messaging

Olivia Ramirez | 7 min

9 micro co-marketing motions for warming up a partnership

9 micro co-marketing motions for warming up a partnership

Olivia Ramirez | 4 min

Standout traits for a great partner case study (with examples)

Standout traits for a great partner case study (with examples)

Olivia Ramirez | 7 min

The co-marketing flip: Get strategic with your partner marketing six months into the partnership

The co-marketing flip: Get strategic with your partner marketing six months into the partnership

Olivia Ramirez | 7 min

The anatomy of a killer SaaS partner newsletter (plus examples)

The anatomy of a killer SaaS partner newsletter (plus examples)

Jasmine Jenkins | 4 min

Crawl, walk, run: The co-marketing framework that will keep you sane

Crawl, walk, run: The co-marketing framework that will keep you sane

Sean Blanda | 3 min

Partnerships 101: How to organize and execute an online event with your partners

Partnerships 101: How to organize and execute an online event with your partners

Satta Sarmah Hightower | 9 min

How to do co-marketing when you’re not a marketer

How to do co-marketing when you’re not a marketer

Sean Blanda | 2 min

Ecosystem-Led Customer Success: Expansion, Upsell, and Renewal

How Gainsight leverages partner ecosystems to supercharge customer success

How Gainsight leverages partner ecosystems to supercharge customer success

Andrea Vallejo | 6 min

Maximize your existing accounts: 3 proven ways to boost revenue

Maximize your existing accounts: 3 proven ways to boost revenue

Olivia Ramirez | 6 min

2 ways partner data can inform your product strategy and improve retention

2 ways partner data can inform your product strategy and improve retention

Olivia Ramirez | 7 min

How to co-onboard with partners to improve your activation rates

How to co-onboard with partners to improve your activation rates

Olivia Ramirez | 9 min

6 tips for strengthening the bond between your CSMs and partners

6 tips for strengthening the bond between your CSMs and partners

Olivia Ramirez | 11 min

How to communicate effectively with your customer success team about partnerships

How to communicate effectively with your customer success team about partnerships

Olivia Ramirez | 11 min

Calculate your tech ecosystem’s impact on churn (just like Freshwork)

Calculate your tech ecosystem’s impact on churn (just like Freshwork)

Olivia Ramirez | 6 min

Track churn and you’re 3.6x more likely to have dedicated budget for integrations

Track churn and you’re 3.6x more likely to have dedicated budget for integrations

Zoe Kelly | 3 min

You should be account mapping at every stage of the customer lifecycle

You should be account mapping at every stage of the customer lifecycle

Olivia Ramirez | 9 min

How to be a customer-obsessed partner manager

How to be a customer-obsessed partner manager

Scott Hanford | 10 min

Ecosystem Operations and Alignment

Turning Clojure code into Temporal gold: Crossbeam’s data pipeline transformation

Turning Clojure code into Temporal gold: Crossbeam’s data pipeline transformation

Bailey Kremiller-Kocin | 7 min

Measure and prove: How PartnerOps drives SaaS success

Measure and prove: How PartnerOps drives SaaS success

Andrea Vallejo & Aaron Howerton | 6 min

When sales and partnerships partner up

When sales and partnerships partner up

Andrea Vallejo | 5 min

ELG and the revenue team: How to break down silos so every GTM function wins

ELG and the revenue team: How to break down silos so every GTM function wins

Evie Nagy | 3 min

Your ELG buy-in playbook: How to bring your org’s key players on board

Your ELG buy-in playbook: How to bring your org’s key players on board

Evie Nagy | 6 min

Setting strategy and getting buy-in: Braze’s ELG Sales Tetrahedron

Setting strategy and getting buy-in: Braze’s ELG Sales Tetrahedron

Bob Moore | 5 min

A Lack of GTM Support for ELG Could Cost You Millions in Revenue

A Lack of GTM Support for ELG Could Cost You Millions in Revenue

Zoe Kelly | 4 min

The Most Common Partnership KPIs and Quarterly Targets for 2023

The Most Common Partnership KPIs and Quarterly Targets for 2023

Olivia Ramirez | 6 min

Your Partnerships Team Should Report to Sales (At First)

Your Partnerships Team Should Report to Sales (At First)

Olivia Ramirez | 7 min

How sales teams use ecosystem-led sales to hit revenue goals

How sales teams use ecosystem-led sales to hit revenue goals

Olivia Ramirez | 5 min

Tech Ecosystem Maturity: Are You Influencing Your Company’s Product/Feature Roadmap?

Tech Ecosystem Maturity: Are You Influencing Your Company’s Product/Feature Roadmap?

Olivia Ramirez | 15 min

6 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team’s Growth)

6 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team’s Growth)

Olivia Ramirez | 9 min

Maureen Little: Scaling ain’t easy | Supernode Conference 2022

Maureen Little: Scaling ain’t easy | Supernode Conference 2022

Sharing Partner Data Used To Be Scary. These New Best Practices Can Help

Sharing Partner Data Used To Be Scary. These New Best Practices Can Help

Zoe Kelly | 6 min

The Partner Tiers Cheat Sheet: Benefits, Drawbacks, and Checklists

The Partner Tiers Cheat Sheet: Benefits, Drawbacks, and Checklists

Olivia Ramirez | 15 min

From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year

From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year

Zoe Kelly | 18 min

Your Guide to Preparing for Your Next Partner Pitch Meeting

Your Guide to Preparing for Your Next Partner Pitch Meeting

Olivia Ramirez | 17 min

The Awkward Dance: Should You or Your Partner Build the Integration?

The Awkward Dance: Should You or Your Partner Build the Integration?

Olivia Ramirez | 9 min

4 Signs it’s Time to Expand Your API Docs

4 Signs it’s Time to Expand Your API Docs

Olivia Ramirez | 8 min

Tech Ecosystem Maturity: How to Level Up Your Integrations Team

Tech Ecosystem Maturity: How to Level Up Your Integrations Team

Olivia Ramirez | 12 min

6 tips for expanding internationally using channel partners

6 tips for expanding internationally using channel partners

Olivia Ramirez | 8 min

How to Communicate Effectively With Your Sales Team About Partnerships

How to Communicate Effectively With Your Sales Team About Partnerships

Olivia Ramirez | 11 min

8 Tips for Surfacing the Business Impact of Partnerships and Driving Partner-Sourced Revenue Earlier

8 Tips for Surfacing the Business Impact of Partnerships and Driving Partner-Sourced Revenue Earlier

Olivia Ramirez | 12 min

Ecosystem is Everything: How to Embrace Second Party Data With Crossbeam

Ecosystem is Everything: How to Embrace Second Party Data With Crossbeam

Amanda Groves | 4 min

Partnership KPIs For Marketing, Sales, Customer Success + More

Partnership KPIs For Marketing, Sales, Customer Success + More

Olivia Ramirez | 12 min

How to Use Partner Data In Your Sales and Marketing Dashboards (Part 2 of 2)

How to Use Partner Data In Your Sales and Marketing Dashboards (Part 2 of 2)

Bob Moore | 12 min

Don’t Fall Behind: Get Your Partner Data in Your Data Warehouse (Part 1 of 2)

Don’t Fall Behind: Get Your Partner Data in Your Data Warehouse (Part 1 of 2)

Bob Moore | 10 min

The Most Common Partnership KPIs (According to Company Size and Maturity)

The Most Common Partnership KPIs (According to Company Size and Maturity)

Olivia Ramirez | 11 min

The 9-step partner impact score methodology for strategic co-selling with partners

The 9-step partner impact score methodology for strategic co-selling with partners

Olivia Ramirez | 11 min

Democratize Partner Insights with Crossbeam’s Chrome Extension

Democratize Partner Insights with Crossbeam’s Chrome Extension

Jasmine Jenkins | 2 min

20 Integrations and Chrome Extensions for Partner Managers

20 Integrations and Chrome Extensions for Partner Managers

Olivia Ramirez | 9 min

2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)

2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)

Olivia Ramirez | 9 min

5 Tactics You Can Use Right Now to Show the Real-Time Impact of Partnerships

5 Tactics You Can Use Right Now to Show the Real-Time Impact of Partnerships

Olivia Ramirez | 10 min

Ecosystem Ops 101: 6 Ways to Drive Efficiency and Maximize the ROI of Your Partner Program

Ecosystem Ops 101: 6 Ways to Drive Efficiency and Maximize the ROI of Your Partner Program

Olivia Ramirez | 6 min

The 7 Filters You Need for Your Agency Partner Directory

The 7 Filters You Need for Your Agency Partner Directory

Jasmine Jenkins | 5 min

Your Partnerships Team Should Report to Marketing

Your Partnerships Team Should Report to Marketing

Sean Blanda | 4 min

Your Product-First Partnerships Team Should Report Directly to the CEO

Your Product-First Partnerships Team Should Report Directly to the CEO

Olivia Ramirez | 3 min

Advanced Crossbeam: Too Many CRMs? Here’s How to Sort it All Out.

Advanced Crossbeam: Too Many CRMs? Here’s How to Sort it All Out.

Sean Blanda | 7 min

Source, Decide, Execute: Your Framework For a Successful Partner Program

Source, Decide, Execute: Your Framework For a Successful Partner Program

Sean Blanda | 13 min

The Rule of 99: Why Partnerships Get Complicated at the 100-Employee Mark

The Rule of 99: Why Partnerships Get Complicated at the 100-Employee Mark

Bob Moore | 6 min

Get Off the Partner Enablement Treadmill

Get Off the Partner Enablement Treadmill

Jasmine Jenkins | 9 min

4 Tips for Launching a 30-60-90 Day Enablement Program for Your New Sales Hires

4 Tips for Launching a 30-60-90 Day Enablement Program for Your New Sales Hires

Olivia Ramirez | 18 min

Vetting 100s of channel partners? Use this 4-criteria checklist to speed up the process

Vetting 100s of channel partners? Use this 4-criteria checklist to speed up the process

Olivia Ramirez | 7 min

Just Because It’s Partnership Tech Doesn’t Mean It’s a PRM

Just Because It’s Partnership Tech Doesn’t Mean It’s a PRM

Zoe Kelly | 11 min

Partnerships 101: What is a Partner Ecosystem Platform?

Partnerships 101: What is a Partner Ecosystem Platform?

Zoe Kelly | 9 min

25 Articles Showing the Business Impact of Partnerships (Bring These to Your CEO)

25 Articles Showing the Business Impact of Partnerships (Bring These to Your CEO)

Olivia Ramirez | 25 min

Getting Dedicated Dev Resources for Integrations is Possible. Here’s How.

Getting Dedicated Dev Resources for Integrations is Possible. Here’s How.

Olivia Ramirez | 8 min

The 7 Metrics That Prove the Business Impact of Your Tech Integrations

The 7 Metrics That Prove the Business Impact of Your Tech Integrations

Olivia Ramirez | 18 min

How to Communicate Effectively With Your Entire GTM Team and The C-Suite

How to Communicate Effectively With Your Entire GTM Team and The C-Suite

Olivia Ramirez | 22 min

Trust is Our Business: Crossbeam Receives ISO/IEC 27001 and 27701 Certifications

Trust is Our Business: Crossbeam Receives ISO/IEC 27001 and 27701 Certifications

Olivia Ramirez | 5 min

Want To Up Your Integration Game? Adopt A Product Mindset.

Want To Up Your Integration Game? Adopt A Product Mindset.

Zoe Kelly | 9 min

Build Affective and Cognitive Trust to Bond With Your Remote Team. Here’s How.

Build Affective and Cognitive Trust to Bond With Your Remote Team. Here’s How.

Jasmine Jenkins | 5 min

Your SaaS Partnership Has Stalled. Now What?

Your SaaS Partnership Has Stalled. Now What?

Emily Schwartz | 8 min

Attn Ex-Salespeople: Here Are Four Ways to Change From a Sales to Partnerships Mindset

Attn Ex-Salespeople: Here Are Four Ways to Change From a Sales to Partnerships Mindset

Zoe Kelly | 5 min

3 Reasons to Get Certified in Your Partners’ Tech and Become Indispensable to Your Team

3 Reasons to Get Certified in Your Partners’ Tech and Become Indispensable to Your Team

Olivia Ramirez | 7 min

How We Foster Collaboration Remotely at Crossbeam

How We Foster Collaboration Remotely at Crossbeam

Zambeta Tsapos | 5 min

Okay, So It’s a Down Market. Now What?

Okay, So It’s a Down Market. Now What?

Sean Blanda | 5 min

How to Approach an Unequal SaaS Partnership (Without Being a Jerk or a Pushover)

How to Approach an Unequal SaaS Partnership (Without Being a Jerk or a Pushover)

Jasmine Jenkins | 7 min

5 Lessons on Hyper-Growth Partnerships We Can Learn From Slack

5 Lessons on Hyper-Growth Partnerships We Can Learn From Slack

Sean Blanda | 7 min

ELG Books

Before you build: The Crossbeam guide to launching integrations people want

Before you build: The Crossbeam guide to launching integrations people want

2022 State of the Partner Ecosystem Report

2022 State of the Partner Ecosystem Report

State of the Partner Ecosystem 2021

State of the Partner Ecosystem 2021

2020 State of the Partner Ecosystem Report

2020 State of the Partner Ecosystem Report

How to Buy a Partner Ecosystem Platform

How to Buy a Partner Ecosystem Platform

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Email Service Providers

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Connector Summit

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Best of Nearbound

The Nearbound Summit 2023

The Nearbound Summit 2023

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